October 24, 2009 12:45 PM PDT

Why I choose 3G over Wi-Fi

by Marguerite Reardon
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Say what you will about the wireless phone companies, but in a crunch their managed 3G cellular networks get the job done when Wi-Fi connections fail.

I was in Chicago at a telecom trade show this week and had to cover a Federal Communications Commission's meeting via Webcast. Ironically, the meeting was focused on the FCC's proposal to draft new regulations to keep the Internet "open" and "free."

The video for the Webcast, which I was watching over an unprotected Wi-Fi connection, started out fine. But after only a few minutes, the picture began to break up, the buffering wheel on the media player churned wildly, and the audio stopped and started so often that I only could make sense of two or three words at a time. Sometimes the audio would start up where it had left off, but then quickly jump ahead to the live stream, cutting out entire sentences and paragraphs.

When I couldn't take it any longer, I shut down my computer, rebooted, and plugged in my Sprint 3G air card.

Almost immediately after launching the video, Chairman Julius Genachowski's face popped up on the screen clearly. But the best part was that I could hear everything he was saying. I didn't experience one hiccup, not one pause. There was no little circle turning round and round as the video buffered. It was working perfectly.

The problems I experienced were likely due to congestion on the unsecured Wi-Fi network. Even though I didn't see a lot of people connecting to the network, there was still likely a lot of traffic. Meanwhile, Sprint's 3G wireless network is more tightly managed, because the licensed spectrum is a limited resource that must be used efficiently. So even if there had been congestion, I might not have even noticed.

Sprint, which owns spectrum licenses, has more control of the traffic that is on its network than the trade show folks who put up the Wi-Fi network, which uses unlicensed spectrum. In theory, the Wi-Fi network should be at least three times faster than the cellular network. But when there is a lot of traffic on the Wi-Fi network, Web pages load slower and video gets warped and choppy.

How Net neutrality fits in
One of the issues that has been hotly debated among Net neutrality supporters and detractors is how to prevent network operators from favoring some traffic at the expense of services, while also allowing the operators to manage their networks to ensure their customers have good experiences.

As I sat watching the choppy FCC Webcast, trying to piece together what was being said, I experienced firsthand how an unmanaged, congested Wi-Fi connection, simply doesn't work, especially when it comes to video.

And if we are to believe companies, such as Cisco Systems, which makes most of the routers powering the Internet, the Net is about to become a whole lot more congested. In June, the company said that Internet traffic worldwide would grow to five times its current size between 2008 and 2013. And much of this growth will come from video. Not only is video traffic very time sensitive, but it also eats up a lot of bandwidth. The result is a double whammy for network operators.

With a recent survey of more than 20 service providers around the world, Cisco predicts that by 2013, 90 percent of all consumer IP traffic will be video. Today throughout the world, the average broadband connection, generates about 11.4GB of Internet traffic per month. Of this 11.4GB of data crossing Net monthly, 4.3GB of it is video or some other type of visual application, such as social networking or collaboration services.

What this means for network operators is that a tsunami of data traffic is coming. And even though network operators continue to add capacity to prevent congestion, they also need to better manage their networks.

Network design becoming more critical
At the Supercomm 2009 trade show this week, AT&T Chief Technology Officer John Donavan said that there must be changes in how networks are designed and managed to keep up with demand.

"The capacity we carried in 2008 will be a rounding error five years," he said. "We need to fundamentally rethink how we're carrying traffic in our networks. We have to rethink how we interoperate, how networks are constructed, how routing is done. How we move content in off-hours."

He warned that there will be consequences if operators don't act soon. "We'll end up in a dire situation a few years out if we don't collectively step up as an industry and throw Moore's Law out the window," he said.

So with more traffic on the network, operators say now is not the time to change regulation that could inhibit the way they manage their networks.

"If you have to treat all bits the same, it's hard to manage and protect the network," Tom Tauke, Verizon's chief lobbyist said. "When you're trying to make the network flow, you can't have lawyers looking over engineers' shoulders telling them what they can and can't do."

It seems that the FCC has gotten the message. In the nondiscrimination principle that was presented at its meeting this week, the document spells out that network operators cannot discriminate against particular Internet content or applications, but it allows for traffic discrimination when allowing for reasonable network management.

Of course, the FCC is only in the beginning stages of drafting the new Net regulations. And no one knows what the final wording will be. But I hope that when the official regulations are adopted, that network management is preserved unscathed. Because if it's not, we're all in trouble.

Marguerite Reardon has been a CNET News reporter since 2004, covering cell phone services, broadband, citywide Wi-Fi, the Net neutrality debate, as well as the ongoing consolidation of the phone companies. E-mail Maggie.
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Add a Comment (Log in or register) Showing 1 of 3 pages (81 Comments)
by bonesbautista October 24, 2009 1:15 PM PDT
I'd agree with your push for 3G over WiFi, but for in-place data caps and an apparent move by the carriers to move to capped data for its cellular devices. I tether with my Storm and own and use an ATT broadband card. The 5GB allotment isn't sufficient to use cellular data for video on a regular basis, and tethering with VZ is terminated by VZW when any streaming of data occurs - and none of the providers offer an unlimited account anymore to non-enterprise users, at any cost.

As a long-time consumer of cellular data, I do not agree with your perspective - I feel that the carriers will cap LTE and offer tiered accounts just as they do now for their 3G service. I subscribe to Clear in PDX as well, as an experiment - their service is often interrupted, and now the sector I'm in is experiencing its second major hardware failure in 3 months with an estimated 4 week repair time. I'm not holding out any hope that I can rely on cellular carriers when I need it, having been let down at times by ATT, VZW, and Clear with service interruptions and changes in their TOS that have raised my effective cost of doing business with each of them.
Reply to this comment
by codynews October 24, 2009 5:24 PM PDT
I teather with my un-jailbroken iphone and have been for months. It's now my primary internet connection. AT&T hasn't said anything. I have an unlimited data plan and they've stuck by that.
by MongooseProXC October 26, 2009 7:18 AM PDT
I say let them throttle as long as it isn't to the point of excessive. What I have a problem with is the data caps! I am in the market for an ISP but I will not sign anything with a data cap!!! LISTEN FCC!!! DATA CAPS!!! LIKE BROADBAND MOTHERLOVIN" OVERDRAFT FEES!!!
by mooreoftom October 26, 2009 9:20 AM PDT
Codynews, how do you do that?
by MyRightEye October 24, 2009 1:23 PM PDT
So you are for the government initiation violence/force on these companies. Telling them how they must run their own business. There is a name for people like you. Fascists.
Reply to this comment
by solu1978 October 24, 2009 2:36 PM PDT
lol you are funny @ MyRightEye
by PhaseDMA October 24, 2009 7:31 PM PDT
Cell phones have become much more of a necessity then a landline ever was. They regulate that. What exactly is the difference?
by Renegade Knight October 24, 2009 8:00 PM PDT
Government Internet with Private Company's Selling Access.

We call that "feeding at the public trough".

All the private development is nothing more than companies building easier ways to feed more. Now if you want to talk about a company that makes calculators or watches that's another thing.
by DrtyDogg October 25, 2009 4:52 AM PDT
@PhaseDMA: The government started regulating landlines because it was an unchallenged monopoly.
by make_or_break October 25, 2009 8:01 AM PDT
@PhaseDMA,

"Cell phones have become much more of a necessity then a landline ever was."

You MUST not be very old. It wasn't all that long ago that land lines were critical to everyday life, particularly business. Cell phones simply replaced all of that.

@DrtyDogg,

Government butted its nose into the hard line phone business because it perceived that AT&T's was an unfair monopoly and that opening up the business to competition would benefit consumers. In the long run the end result was great if you made a ton of long distance calls, but for local calling the spike up in costs due to the lack of subsidies that AT&T was spreading from their long distance profits over to their local operations made phone costs more EXPENSIVE for the typical consumer. Monopoly or not, government's meddling made REAL costs more of a burden for just about all, except for perhaps telemarketers.
by PhaseDMA October 25, 2009 10:38 PM PDT
That's EXACTLY my point make_or_break
by txstubby October 24, 2009 1:44 PM PDT
Couple of points, Cellular suffers from the same problems as Wi-Fi - too many users and the service degrades. If more people we using cellular data when you ran your test you would have had exactly the same problems.

In some parts of the country 3G is not available, on a recent trip in Northern New Mexico and Southern Colorado, there were areas with no GSM service at all, yet a small hotel in the middle of nowhere had an excellent broadband connection.

To MyRight Eye, that's the role of an elected government to protect the rights of the people when there is a monopoly, or near monopoly situation. Currently there are four national wireless carriers and in my community two cable broadband carriers (the second carrier was only available within the last 9 months, most communities only have one cable broadband carrier), true competition would eliminate these regulations but alas it seems that neither our local elected officials or the companies want competition so we have regulations to protect the consumer.
Reply to this comment
by Qtechbg October 25, 2009 6:07 AM PDT
Totally agree. Probably the main reason why M.R. had trouble viewing the content was because there were too many people downloading/viewing (I'm guessing torrents) at that time. This calls for poorly managed network (e.g. with no QoS) more than technology's limitations.
Also the only thing AOL and other US ISPs are after is ... more money. They already have enough resources (money) to increase their network capacity yet they prefer they cheaper solution - to "manage" (throttle) the traffic. And seems FFC will allow them to get away with that...
by Qtechbg October 25, 2009 6:10 AM PDT
I meant FCC. Sorry about the typos - but there is no edit button...
by make_or_break October 25, 2009 8:02 AM PDT
YouTube...I blame it all on YouTube.
by sdipaola October 24, 2009 1:47 PM PDT
So MyRightEye - are you also for giving all the highways over to corporations where you can get in the fast lane only if you pay premium prices or not get on the ATT highway at all because we have sprint. The auto highway and the info highway are really very similar ideas.
Reply to this comment
by bob1xxxx October 24, 2009 1:48 PM PDT
Again Cnet lets a bought and payed for hack writer post a editorial piece when its really a ad for ATT"S incredibility lame el sucko arse 3g network. Please Cnet disclose where you hack ad writters are getting their income from and post is ed pieces as what there are infomercial ads. BOOOOOOO!!!!! Scum bag cnet.
Reply to this comment
by ElderBrE October 24, 2009 5:05 PM PDT
At least someone says what so many of us think. CNet, you're a joke, I don't know why I keep coming back every time I read one of these.
by lightningrob October 24, 2009 6:40 PM PDT
boob-box, what part of the article was an add for AT&T? I reread it after seeing your post, but by my reckoning, she quoted officials from AT&T and Verizon equally, and the 3G card she plugged in and praised was a Sprint card. So how about you please disclose how you came to the mind-numbing conclusion that this was an ad for AT&T.
by InkyRed October 26, 2009 6:49 AM PDT
bob, read the article you idiot.
by stellar678 October 29, 2009 9:09 AM PDT
It may not be a paid ad for AT&T, but it certainly reads like an editorial written by an industry shill of some type.

One amusing thing I pulled:

Cisco says Internet traffic will double in the 5 years between 2008 and 2013. AT&T's CTO says Moore's Law is no longer good enough.

Moore's law suggests: X thing doubles in power/speed/capacity every 18 months. Sooo....

1 unit of bandwidth in (for example) Jan. 2008 >
2 units of bandwidth in Jun. 2009 >
4 units of bandwidth = Jan. 2011 >
8 units of bandwidth in Jun 2012

So, they're six months ahead of schedule and have 60% more bandwidth than they were projected to need. Why does the CTO want to throw this law out the window again? Could it be that there's another reason AT&T is so hot and bothered to convince everyone that the Internet will go down in flames if they aren't allowed "manage" their traffic in an opaque sense?
by katiepea October 24, 2009 2:15 PM PDT
i'm sorry here, but, comparing 3g to an clustered open router wi-fi connection is just...well dumb. it's in no way scientific and you don't even mention what sort of connection the wi-fi was routing to. 3g is slower than a standard dsl connection (low-speed) 90% of the time.
Reply to this comment
by Renegade Knight October 24, 2009 8:01 PM PDT
It may not be scientific but it's not as dumb as you think. Clusters do impact cell towers as well.
by redgeminipa October 26, 2009 6:28 AM PDT
I can't totally agree with you on that. In my area, the only DSL service offered is from Verizon, and it's a poor excuse for 3 Mbps service (their "fastest" package). I had it for 4 months because of their bait-and-switch offer online, and it was a total nightmare (all calls routed to India). Speeds ranged from 1.3 Mbps to 2.4 Mbps on a constant basis. I dumped them and went back to cable, and I get a constant minimum of at least 7.6 Mbps on an 8 Mbps service (and all calls are answered by someone right here in the USA).

I can run a speed test on my iPhone 3GS and get an average speed of around 2 Mbps with AT&T in my area. When the tethering hack worked, I pulled similar numbers when I did a speed test with my MacBook using AT&T's network. There may still be room for improvement with AT&T's network, but it still runs rings around Verizon's network in my area (I've had both).

I do agree that it's hard to compare when we don't know what the broadband connection was for the Wi-Fi, and nobody knows exactly how many were sharing that connection. Obviously, if you have many using that shared Wi-Fi connection, it's going to be slowed down compared to a dedicated gateway to the cellular network. Which, then, would depend on the cellular traffic.
by timoteo21 October 26, 2009 8:57 AM PDT
The point is not the technology, it's the 3G business model. If you have to pay for a service then it is possible to manage demand to insure a reasonable quality of service.
by underbrink October 24, 2009 2:31 PM PDT
Wifi and 3G are complimentary, and having access to both is a definite advantage when you're in a gathering of thousands of people in a single place. It's nice to be able to switch as capacity and congestion warrant. I would list the exemplary performance of AT&T at the Austin City Limits Music Festival earlier this month. In years past, the cellular network failed under the load of so many thousands of customers all in one place. This year, AT&T offered free Wifi throughout the park--in addition to the 3G and Edge networks. While there were times when connections were slow, there usually was one of the alternatives available. The better lesson for consumers is to be prepared to try alternatives, and for providers to offer them whenever possible.
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by djstewpac October 28, 2009 11:17 AM PDT
@underbrink well said.
by lodoss900 October 24, 2009 2:42 PM PDT
The sum of all forms of video (TV, video on demand, Internet, and P2P) will account for over 91 percent of global consumer traffic by 2013.

Internet video alone will account for over 60 percent of all consumer Internet traffic in 2013.

http://www.cisco.com/en/US/solutions/collateral/ns341/ns525/ns537/ns705/ns827/white_paper_c11-481360_ns827_Networking_Solutions_White_Paper.html
Reply to this comment
by jscott418 October 24, 2009 3:04 PM PDT
If this writer had this experience in more then one place or instance he could make a valid point.
But WiFi in a public place is much different then a Cellular broadband connection . Now what would the outcome have been if the majority had been using that same cellular network? Sorry but I don't buy the argument.
Reply to this comment
by bousozoku October 24, 2009 3:26 PM PDT
I can attest to using mobile broadband in various areas around the country, mostly concentrated along I-10, I-75, and I-95 and the results have been good for the most part. I moved to Indiana and the service is not as good since there aren't any decent municipal areas.

Sprint no longer puts a 5 GB cap on my data--something about being a Premier customer probably, but I'd hate to be on AT&T or T-Mobile in this country.

Besides, when you're on the road, do you take time to search for a WiFi hotspot or give your banking information to whomever is watching the public network? Who do you trust? Mobile broadband works.

To the author: why did you have to re-boot?
Reply to this comment
by denisgoodwin October 24, 2009 5:04 PM PDT
yeah, i was struck by the reboot thing too. i constantly switch between wifi and 3G on my laptop - no rebooting necessary......i view these options as complimentary and would find being restricted to only one...well, restrictive.
by codynews October 24, 2009 5:26 PM PDT
"Sprint no longer puts a 5 GB cap on my data--something about being a Premier customer probably, but I'd hate to be on AT&T or T-Mobile in this country."

Why do you say that? I'm no AT&T fan but I teather with my iphone as my main connection and it works perfect.
by DrtyDogg October 25, 2009 4:54 AM PDT
@codynews: Not in my area.
by Maggie Reardon October 25, 2009 8:39 PM PDT
Good question. I rebooted because I wasn't quite sure what the problem was. And just to be sure it wasn't some kind of weird Windows freeze up or something, I rebooted. But you can switch between Wi-Fi and 3G pretty easily without rebooting.
by bousozoku October 27, 2009 6:52 PM PDT
@codynews:

I've seen the 3G data maps for AT&T and T-Mobile. They look like Sprint and Verizon 2-3 years ago.
by kgsbca October 24, 2009 4:48 PM PDT
At a trade show or conference where there is free wi-fi. there are also lots of people using than free wifi. So much that there isn't a whole lot of bandwidth available, let alone enough to allow a lot of people to stream video. In general, I have been incredibly disappointed with 3G service no matter where I am, and I have used 3G with Sprint, tmo, and ATT. It never runs anywhere near as fast as they show in ads, web pages load painfully slow, even though the screen on a phone has less than 1/10 the pixels of a desktop to fill. This article sounds like part of an ATT PR campaign.
Reply to this comment
by kgsbca October 24, 2009 4:48 PM PDT
At a trade show or conference where there is free wi-fi. there are also lots of people using than free wifi. So much that there isn't a whole lot of bandwidth available, let alone enough to allow a lot of people to stream video. In general, I have been incredibly disappointed with 3G service no matter where I am, and I have used 3G with Sprint, tmo, and ATT. It never runs anywhere near as fast as they show in ads, web pages load painfully slow, even though the screen on a phone has less than 1/10 the pixels of a desktop to fill. This article sounds like part of an ATT PR campaign.
Reply to this comment
by kgsbca October 24, 2009 4:48 PM PDT
At a trade show or conference where there is free wi-fi. there are also lots of people using than free wifi. So much that there isn't a whole lot of bandwidth available, let alone enough to allow a lot of people to stream video. In general, I have been incredibly disappointed with 3G service no matter where I am, and I have used 3G with Sprint, tmo, and ATT. It never runs anywhere near as fast as they show in ads, web pages load painfully slow, even though the screen on a phone has less than 1/10 the pixels of a desktop to fill. This article sounds like part of an ATT PR campaign.
Reply to this comment
by kgsbca October 24, 2009 4:48 PM PDT
At a trade show or conference where there is free wi-fi. there are also lots of people using than free wifi. So much that there isn't a whole lot of bandwidth available, let alone enough to allow a lot of people to stream video. In general, I have been incredibly disappointed with 3G service no matter where I am, and I have used 3G with Sprint, tmo, and ATT. It never runs anywhere near as fast as they show in ads, web pages load painfully slow, even though the screen on a phone has less than 1/10 the pixels of a desktop to fill. This article sounds like part of an ATT PR campaign.
Reply to this comment
by kgsbca October 24, 2009 4:48 PM PDT
At a trade show or conference where there is free wi-fi. there are also lots of people using than free wifi. So much that there isn't a whole lot of bandwidth available, let alone enough to allow a lot of people to stream video. In general, I have been incredibly disappointed with 3G service no matter where I am, and I have used 3G with Sprint, tmo, and ATT. It never runs anywhere near as fast as they show in ads, web pages load painfully slow, even though the screen on a phone has less than 1/10 the pixels of a desktop to fill. This article sounds like part of an ATT PR campaign.
Reply to this comment
by kgsbca October 24, 2009 4:48 PM PDT
At a trade show or conference where there is free wi-fi. there are also lots of people using than free wifi. So much that there isn't a whole lot of bandwidth available, let alone enough to allow a lot of people to stream video. In general, I have been incredibly disappointed with 3G service no matter where I am, and I have used 3G with Sprint, tmo, and ATT. It never runs anywhere near as fast as they show in ads, web pages load painfully slow, even though the screen on a phone has less than 1/10 the pixels of a desktop to fill. This article sounds like part of an ATT PR campaign.
Reply to this comment
by krln99 October 24, 2009 5:54 PM PDT
Already stated before, but the article's argument is a false one. The two technologies are already complementary and will be moreso, as all traffic becomes IP based. Future wireless devices will automatically and seemlessly select and route traffic through whatever network is available, whether it be 802.11 or LTE, Wimax, etc.
Reply to this comment
by AppleSuxLeo October 24, 2009 6:04 PM PDT
Verizon is already rolling out 4G LTE. By the time ATT gets is slow "3G" up to par , Verizon will have a completed 4G network.
Android...yea , we have a map for that.
iPhone is akin to the guy with the "little man-step" Howie just PWND you Apple.
Reply to this comment
by jimboleecnet October 24, 2009 7:06 PM PDT
Mr. Readeroon? did you not read the comments from you verizon article this week? doesn't seem so or your are far cagier than could imagine.

No matter, here you go again, my original comment for you to reconsider (but this time I included you in the comments too):

EXCUSE Me!, he (verizon's CEO) reasoned the need to manage SMART NETWORKS? Like when Verizon did not allow its customers to use WIFI networks to offload data/voice/VOIP demand. OR it charges Huge $s for its customer?s privilege to set up and run Femtocells; again crippling Verizon's own ability to offload its "smart network" to the Internet. Or ignoring SIP type technologies altogether? Who is being SMART here please?

Mr. Seidenberg (ms Reardon), please quit insulting us. The solutions will prevail if Verizon's glorious Walled-In Green Garden is opened up. The major providers (and some media writers) are creating (supporting) their oligopoly-arguments through limiting their customer's access to all internet on ramps and then dishonestly crying about thier artificial high capacity demands at the same time.


The only ones that could believe them would be the FCC protectionist.

Watch the rest of the world competitively pass the USofA by.
Reply to this comment
by VoiceOfLogic October 26, 2009 5:32 AM PDT
Verizon, and its CEO, are complete IDIOTS.
by PixP October 24, 2009 7:28 PM PDT
What a bias article. That? ATT give you a free subscription?
Reply to this comment
by jaguar717 October 26, 2009 1:39 PM PDT
A "bias article"? Engrish much?

I thought we had the difference between nouns (bias) and adjectives (biased) taken care of by elementary school, but I guess ignorance knows no bounds.
Showing 1 of 3 pages (81 Comments)
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About Signal Strength

Marguerite Reardon has been covering the telecom beat for more than a decade and knows more about wireless and IP networking than she cares to admit. She has been a senior writer for CNET News since 2003, covering all things wireless and broadband related from iPhone launches to major telephone company mergers to IPTV developments. She often appears as an expert on news networks, including CNBC, MSNBC, NPR, and the BBC. Maggie loves visiting CNET's headquarters in San Francisco, but she's an East Coaster at heart, living and working in Manhattan.

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