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August 12, 2009 3:00 AM PDT

Pixorial collects your video, sells it back to you

by Rafe Needleman
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The family video site Pixorial opens up to the public Wednesday. It solves two problems most people will probably relate to. First, it's a nice little video editor for piecing together clips from digital cameras and the like. Second, if you send Pixorial your old analog media (VHS tapes, Super 8 film, other formats), the company will convert them to digital so you can edit them into new films.

Once your film is edited, you can then press it to DVD ($9.99) or just view it online in smallish window. If you want to download the full, high-resolution video, that's $1.99

You can upload and store video for free, but you only get 10GB of space and 60 days of storage. Pro accounts, for $24.99 a year, get unlimited uploads and archival storage. The company makes additional money selling DVDs. It also charges for the digitization of media--about $7 per hour, CEO Andres Espineira told me.

I gave the editor a quick run-through. It appears basic but functional and more importantly easy enough to use by anyone who's able to put old VHS tapes in the Pixorial mailing box. Users can also invite friends and family to collaborate on edits. There are no length limits on videos.

The Pixorial editor is not fancy, but it's good for creating archives of family videos.

(Credit: Screenshot by Rafe Needleman/CNET)

Mostly, I like the business. No freebies here and that's appropriate. People will pay for a simple, reliable way to edit and preserve their old videos and movies.

See also: MotionBox and iMemories. People with only digital movie files might find happiness with Windows Movie Maker or Apple's iMovie.

Rafe Needleman writes about start-ups, new technologies, and Web 2.0 products, as editor of CNET's Webware. E-mail Rafe.
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by yokocar1 August 12, 2009 4:37 AM PDT
Can't see this working long term. The upload time alone will take AGES, not to mention some people's tiny bandwidth caps (CANADA). Windows Movie Maker makes it simple for anyone without needing to upload anything...and it's free.
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About Rafe's Radar

Rafe Needleman has been reviewing technology products and businesses since 1988. Formerly editor-in-chief of Byte Magazine, and author of the Catch of the Day column for Red Herring, he's interviewed thousands of tech execs. For this blog he talks to entrepreneurs and start-up CEOs to explore the strategies behind new technologies.

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