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June 20, 2008 11:14 AM PDT

Zoomii: A very fun way to browse books on Amazon

by Josh Lowensohn

If you're not one of the cool kids with a Kindle, the good news is that paper books are still quite popular and less likely to be taken at gunpoint by muggers. The sad truth is that browsing through them on the Web is not nearly as fun as loitering in a bookstore (or on the Kindle), which is why Zoomii was created.

Zoomii is a virtual bookstore with simple bookshelves that highlight Amazon.com's massive collection. It's set up to work just like Google Maps. You can zoom in and out, and simply drag your mouse around from shelf to shelf. Included are best sellers, sci-fi, and every other conceivable book genre. When you find something that looks attractive you simply click on it and it'll grab all of the info it can through Amazon's API. To actually read the reviews you'll have to click off-site and back to Amazon; the same goes for payments.

Zoomii reminds me a little bit of Shelfari, a bookmarking tool to show other people what you're reading. The difference is that Zoomii skips your friends and goes straight for the wisdom of the crowds--aka the estimated 15 percent of the book-buying public who go to Amazon to get their reading material.

One thing to note is that the site is running pretty slow with Firefox 3 for some reason. If you have an earlier version or are using another popular browser it's wicked fast.

[via The AWS blog]

Josh Lowensohn writes for Webware.com, CNET's blog about Web applications and services. E-mail Josh, or follow him on Twitter at http://www.twitter.com/Josh.
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by exmsft June 20, 2008 11:41 AM PDT
Creative idea. Two problems.

1: It misses the mark by not being AJAX driven. I should be able to hover over a book and have it give me more information - it shouldn't require click | close | click | close... to view multiples.
2: By not doing the above, they've made it borderline unusable. Check out 10 books. Then try to go back to where you were before visiting Zoomii - your history is stuffed with Zoomii... Very 1999.
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by fuzbears June 20, 2008 12:26 PM PDT
Great idea, but some strange mistakes in implementation.. Non-fiction is sorted by author and not subject, which makes browsing pointless and certainly is not how real book stores do it.
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by briceone June 21, 2008 3:59 AM PDT
not impressed! Shan't bother. Google does it better!
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