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July 2, 2007 5:19 PM PDT

'The Simpsons' avatar creator: A marketing site done right

by Josh Lowensohn

Up until this weekend I hadn't really been too excited about seeing the upcoming Simpsons feature-length movie. That was until I laid my eyes on the film's Web site.

Like most other movie marketing sites out there, it's full of a lot of Flash with bouncy navigation and a nearly unbearable amount of sound effects. There are the usual mini-games (both of which I might add are quite enjoyable), and links to the movie's MySpace profile (it is Fox, after all). The real gem however, is the Simpsons avatar builder--a piece-by-piece character maker that lets people create their own Simpsons-esque persona right down to nose shape and facial hair coloring.

I've played with two other high-profile avatar creators before, one emulating Nintendo's Mii maker, and another that lets you make your own Picasso--missing ears and all. The Simpsons version is a little closer to Nintendo's offerings, giving users a wide array of body parts to choose from, along with a color pallet for further customization. There's also a "roll the dice" button that will spit out a randomized character.

When you're finished, you can print your character out to stick on the fridge, or save it for use around the Simpsons Web site. What it's really missing is the option to save it as an image file, IM buddy icon, or as a good size for social-networking profiles--the typical fodder for viral marketing.

Related: 7-Eleven stores turned into Kwik-E-Marts (Flickr photoset)

Design your own Simpsons character piece by piece with this avatar creator.

(Credit: CNET Networks)
Josh Lowensohn writes for Webware.com, CNET's blog about Web applications and services. E-mail Josh, or follow him on Twitter at http://www.twitter.com/Josh.
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Add a Comment (Log in or register) (8 Comments)
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by SkinnyBuda December 18, 2007 3:47 PM PST
yay
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by bpm-520 March 3, 2008 5:30 AM PST
i'm so exited
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by scottc210_0 March 16, 2008 1:12 PM PDT
freeking awsome
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by annalise123 April 19, 2008 10:01 AM PDT
kwl
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by Chaspel June 7, 2008 8:31 AM PDT
claaaaaaaaasssssssssss
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by cjlb June 16, 2008 12:49 PM PDT
cool
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by cjlb June 16, 2008 12:53 PM PDT
hi
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by 619fanWWe October 17, 2009 3:55 AM PDT
how do i make one for myself???
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