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March 2, 2007 2:00 PM PST

Ning is surprisingly good

by Josh Lowensohn

I would be wary to predict a mass exodus from currently popular social networks, but after playing around with Ning in the last few days, I'd say it could easily steal users from MySpace. Ning lets you create your very own social network, with custom branding, forums, photos, and videos. Everything is fully integrated and customizable with really slick looking themes that put less focus on individual user profiles, and more of an emphasis on group sharing and communication.

Compared to MySpace and Facebook, you still get to create and manage an extensive personal profile. The main difference is that Ning isn't just a network of profiles; it's a network of groups. Each time you join one of these groups, your profile can be customized with information that's pertinent to that group, making your profile a little more dynamic, depending on which users are accessing it. This allows more room for creativity and interactivity with other users.

Webware's Ning page

(Credit: CNET Networks)

Adding media to a Ning page is really simple. Ning hosts videos and photos itself, with really simple uploading tools that let you upload content straight from your hard drive. You can also point to sites like YouTube, Google video, or Flickr to incorporate media from other sites, although you have to jump through hoops to use Flickr (other sites, like MyPunchBowl and SplashCast, make it much easier). There are two core uses for Ning: Mingling with large groups of people who share similar interests, and establishing smaller community groups for your friends. In either instance, you can sign up with your Ning ID, a login that's shared throughout the entire Ning network. It's a little bit like Blogger, which lets you contribute to multiple blogs with the same networked identity.

Ning offers premium services that come at a monthly cost. You can add your own advertising, use a custom domain, and bump the amount of storage and bandwidth for uploaded media. At the free level, each Ning networked site is given 500MB for private content and 5GB for public content, which should be plenty for most small groups but has the potential to fill up with large groups.

Ning has a really fresh feel about it. There is an incredible amount of customization and potential for people who want to create a community site, but don't feel like jumping through the hoops of buying a domain, purchasing a hosting plan, and finding someone to code the project. While you do have to give up some of the freedoms of running your own site, Ning offers a really great sandbox for the casual user, and those seeking more than a sea of profile pages.

Webware's Ning can be found here.

Josh Lowensohn is an associate editor for Webware.com, CNET's blog about cool and otherwise useful Web applications and services. If you've found a site you'd like profiled, shoot him an e-mail. E-mail Josh.
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What About for Large Groups or Communites?
by funcoaster March 3, 2007 7:19 AM PST
I am very interested in hearing what you all think about be a solid short list of
web apps that would be suited for large groups and or communities. We already
have a very solid photo app that can integrate via RSS so photo and video is not
a big concern, except it has to allow smooth integration.

I would be very appreciative if anybody would like to chime in.

Thanks.
Reply to this comment
You could give Ning a try :-)
by GinaBianchini March 3, 2007 2:53 PM PST
If you can feed in via RSS your photos and videos, it might work for you.

Go to Ning.com and create a social network and see what you think!

Thanks!
Gina
by directorTV January 21, 2009 2:01 AM PST
Totally agree I made 2 excelent social networks in 4 hours with members that can have their profiles ready with the questons asked in a registration, it has a very neat interface, with RSS feeds, videos, photos, music, blogs taht work even better than Blogger, the forum application is the only app I havent really mastered, it feels much better than Facebook, faster and friendlier, and compared to the ugly myspace it is a precious gem
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