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January 15, 2007 4:51 PM PST

Netflix to launch movie download service

by Josh Lowensohn

Netflix is set to launch its long-awaited movie download service over the next six months. The new service, which will be sold separately and also as part of the regular Netflix subscription plans, bills movies on time, not on amount. For instance, plans will have various tiers of movie times, and each streaming movie counts against that time. Think of it as an allowance.

(Credit: CNET Networks)

Netflix is also launching a new service called Program which lets users watch portions of movies as opposed to the whole thing, in essence, turning Netflix into a YouTube for movie clips.

There will be about 1,000 titles to start, with about five times as much by the end of the year. There's some pretty strict digital rights management on the titles, as you can't move a file onto a portable device or save it locally. The only positive side to that is that each streaming movie starts up almost instantly, and there's no local storage to worry about.

I can't wait to give this a try, as competitors such as Movielink and CinemaNow seem a little clunky, and if Netflix can re-create the feeling you get finding those red envelopes in the mail, it'll have a winner on their hands with this service.

(Source: Variety.com)
Josh Lowensohn is an associate editor for Webware.com, CNET's blog about cool and otherwise useful Web applications and services. If you've found a site you'd like profiled, shoot him an e-mail. E-mail Josh.
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by born4thesurf December 7, 2007 8:14 AM PST
The total European movie downloads market is estimated to be worth 350 million euros ($516 million) by 2012, up from 17 million euros ($25 million) in 2007. The movie download war is hotting up! And this can only be good for all those online movie downloaders out there!
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