Google's Blogger platform now comes with a way for writers to link to a friend or company's Google+ page.
When typing out a post in Blogger, users can now input a "+" before a person's or brand's name. Upon choosing the right profile, a link will be displayed in the published post, allowing readers to go to the subject's Google+ page or profile. Hovering the mouse over the link displays a card showing a profile picture and a little more information on the person or brand.
Google+ has been the subject of several updates over the last few weeks. Last Friday, in fact, Google announced two dozen improvements to its Google+ mobile apps, including providing Android users with access to Google+ Communities, a feature it unveiled earlier this month that allows people to create either public or private groups around interests.
The Blogger improvement is available now.