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June 17, 2009 8:15 PM PDT

Microsoft veteran launches Twitter search engine

by Ina Fried
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Created by former Microsoft search head Ken Moss, CrowdEye gives several views of a topic based on the conversations taking place on Twitter.

(Credit: CNET)

The former head of Microsoft's search unit may have left Redmond, but he is still very much in the search game.

Ken Moss, who led the search engineering team at Microsoft for five years, has spent the last months building CrowdEye, a real-time search engine that aims to allow users to better mine Twitter to get a pulse on hot topics.

The service, which is going into public beta on Thursday, offers up not only the latest tweets on a topic, but also a list of the most popular links on a topic and a tag cloud of associated terms.

Moss

(Credit: CrowdEye)

"I think that real-time search is the next big thing in search," Moss said in a telephone interview. "It's an area that has been underexploited to date."

Searching Twitter is good for news, he said, but also for things such as finding the latest viral video or a solution to a new software bug.

Of course, Moss is not alone in this thinking. Twitter has its own search engine, while others such as Topsy and OneRiot, are also mining the twitterverse.

Among its features, CrowdEye has a historical view that allows one to see how the discussion on a topic has evolved. Although, for now, that historical period is only three days.

"Right now that's all we support, but its definitely something I'd anticipate growing over time," Moss said.

Moss has been working on CrowdEye for about nine months. For now, his only other co-worker is his wife, Becca Moss, also a former 'softie.

"Right now it is still the two of us for now, but we hope to expand that soon," Moss said.

Moss said he looks forward to listening to feedback once the product goes public and already has a long to-do list of things he would like to add, things such as adding more real-time sources beyond twitter.

"I think there's a very long list of exciting improvements that will take us a long while," he said.

The plan to launch CrowdEye was noted earlier by ZDNet's Mary Jo Foley and on Seattle-area news site TechFlash.

Originally posted at Beyond Binary
During her years at CNET News, Ina Fried has changed beats several times, changed genders once, and covered both of the Pirates of Silicon Valley. These days, most of her attention is focused on Microsoft. E-mail Ina.
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by orlandorr June 17, 2009 8:54 PM PDT
Why would anybody want to search Twitter?
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by hmdz105 June 18, 2009 4:00 AM PDT
hahaha!!! I cannot stop laughing at you , sorry! Just go watch some news, cnn, ....
by Vegaman_Dan June 18, 2009 7:31 AM PDT
Advertisers need this information to better target the demographics they want. This sort of information is what sites use to attract those same sponsors. It's a very lucrative market.
by kieranmullen June 17, 2009 11:51 PM PDT
What is to keep Twitter from blocking others from searching to promote use of their own?
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by woganmay June 18, 2009 12:42 AM PDT
Kinda looks a lot like Google - or is that just me?
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by lonestarState June 18, 2009 5:49 AM PDT
It seems to me that the search above looks abit complicated I found earthoid.com an interesting twitter search engine yesterday, that looks more like a kids toy than anything else. Very interesting what people are doing with twitter content.
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by June 18, 2009 7:15 AM PDT
Why would anyone want to have to search most anything when they can do an inverse search (http://inversearch.blogspot.com)? Some people define social media (and that's what Twitter is) as dialogue (many to many) vs. monologue (one to many). This depends on which side of the fence you're on. Do I want to have to search through 1000 bits of anything to find the one thing I'm seeking, or do I want to let people know what I'm interested in and let them come to me? Think about it.
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by dnscaching October 1, 2009 9:49 PM PDT
They created a "realtime" search engine over at snagglesearch that aggregates the best sites from this social search phenomenon. It doesn't look like they include CrowdEye. Probably because they already include the original Twitter search??

http://realtime.snagglesearch.com
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