On Tuesday, TechSmith released Jing Pro, a paid premium version of its free screen capture and casting software. The new service, which runs $14.95 a year, upgrades videos to H.264 encoding, takes off the Jing watermark in the bottom corner of recorded clips, and gives users the option to upload directly to several popular video hosting sites including Facebook, YouTube, Viddler, and Vimeo.
Of the news, one of the biggest changes is the move to the MPEG-4 AVC video format. It's the go-to format for iPods and iPhones, as well as set-top boxes like the Apple TV and TiVo. Likewise, it's been adopted by YouTube, which makes a separate encode for each file for Flash players and hardware that run H.264 clips. This means that going forward your screencast may end up being able to be watched on a wider range of devices.
On the export front I'm a little surprised TechSmith is offering such a simple way to offload captured videos to third-party hosting sites. It's really nice, but will no doubt cut into potential revenue from people who might have paid the extra cash for the company's video hosting sister product, Screencast.com. This service has a higher cap on its file size (2GB up from most service's 1GB max), but limits how many people can watch your content to 2GB of streaming video.
In addition to the launch of Jing Pro, TechSmith put up a new support site called the Jing Help Center, which has a handful of how-to videos and support documents. This is available to both free and pro users.
Download Jing (via CNET's Download)