Based on all the previously released LG Chocolate handsets in the U.S., there appear to be three defining characteristics of a Chocolate phone--it has touch-sensitive controls, it has a slider design, and it has a scroll wheel not unlike the iPod.
Well, the LG Chocolate 3 only has one out of the three characteristics, making us wonder if it even truly deserves the Chocolate branding (it doesn't even look anything like its namesake). Indeed, the LG Chocolate 3 has no touch-sensitive controls at all and is the first Chocolate handset to be in a flip form factor.
The only saving grace seems to be the mechanical scroll wheel it inherited from the LG VX8550 Chocolate (which we liked a great deal). Aside from that, we weren't too pleased with its extremely reflective mirror finish plus its slippery and flat keypad. When it comes to features, however, the LG Chocolate 3 is clearly an upgrade. Not only did we see a bump from a 1.3-megapixel camera to a 2.0-megapixel on the Chocolate 3, its music player functionality is greatly enhanced from a 3.5-mm headset jack, a nice 1GB of internal memory (plus a microSD card slot that takes up to 8GB cards), and a built-in FM transmitter.
Verizon is also marketing the LG Chocolate 3 as its marquee phone for its new V Cast Music with Rhapsody service, which lets you download songs over the air to the phone as well as to the PC for $1.99 a pop. So while we think its design leaves a little to be desired, its strong multimedia offering makes up for it. Check out our review for the full scoop.