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January 17, 2008 12:48 PM PST

Jobs' keynote inspires manila envelope MacBook Air case

by Dan Ackerman
(Credit: manilamac.com)

In the "why didn't I think of that" category, an enterprising couple of media types (Web designer Jona Bechtolt and freelance science writer Claire L. Evans) were so knocked out by the Steve Jobs Macworld keynote that they decided to create and market a laptop case for the new MacBook Air--based on the simple manila office envelope Jobs pulled his new laptop out of on stage.

The AirMail is little more than a simple Web site and a prototype photo right now, but the designers promise to start shipping the handmade bags in about two weeks--when the MacBook Air itself is set to hit store shelves.

According to the AirMail Web site, the case is "handmade out of durable upholstery-grade vinyl, and lined with fuzzy, soft fleece." How protective can even a padded manila envelope be? The promotional material warns, "[The] AirMail laptop cases are lined with thick fleece, will protect your laptop from any cosmetic damage and smudges, and keep it safe from bumps in daily use. It is not suitable, however, for any extreme use."

The AirMail case is available for preorder right now for $29.95 plus $6 shipping, with an estimated ship date of January 29.

New York native Dan Ackerman, a former radio DJ turned journalist, has written about technology and music for publications including Spin, Blender, The Hollywood Reporter, and USA Today. He hosts the weekly Digital City podcast and the New York edition of Editors' Office Hours. Dan's new album, Tales Out of Night School, is available now. E-mail Dan.
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Add a Comment (Log in or register) (4 Comments)
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As soon as I saw the keynote
by fleurya January 17, 2008 1:02 PM PST
I knew this would be coming, but not this soon. If I had the means to make it, I
would have done it myself.
Reply to this comment
Office Depot PEPEOL
by Mr_Fishy January 17, 2008 6:15 PM PST
Dude(et) we have this wonderful little store called Office Depot. Go Crazy you can buy lots of enolopes for way less than $30. Mighn not have the fleace byt get the bubble-wrap verson and some felt at Hobby Lobbey

No this is not SPAM but common sence. YOU KNOW THAT BOOK TOMAS PAIN WROTE!!!
Reply to this comment
You are stupid
by fleurya January 17, 2008 7:47 PM PST
If you want to effectively troll a site, at least read the entire article before going
off on your little rant.
hope ROOTS canada
by ServedUp January 19, 2008 1:38 AM PST
come up with a case like this.. roots leather is so sexy!
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