Ceiva playing at a fridge near you

From the 'Centralpark Connection'

(Credit: Whirlpool)

Having conquered the living rooms of grandparents everywhere, Ceiva's digital photo frames have set their sights on a new target--the refrigerator door. As ridiculous as that might sound, it's really the next logical step in kitchen-media convergence: We've already seen a steady rise in fridge TVs from Samsung, LG and other manufacturers, after all.

Ceiva's partnership is with Whirlpool, a deal that makes sense because of the appliance maker's "Centralpark Connection" networked line of iceboxes; Ceiva provides slide shows received by online feeds, so it's a natural fit. The Whirpool frames will debut next month in Best Buy outlets, according to Gearlog, for $250.

Besides, they can't be any sillier than those microwave TVs from Holland.