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September 4, 2007 5:22 PM PDT

Palm's Foleo: This era's answer to Microsoft Bob

by Charles Cooper

Give this to the folks running Palm: At least management had enough insight to realize the company was about to commit one of the biggest blunders in recent tech history.

(Credit: Palm)

Palm late Tuesday announced its decision to cancel its Foleo mobile companion only four months after its co-founder, superstar developer Jeff Hawkins, gave the product's first public demonstration at the D5 conference. A $500 mobile companion for e-mail was going to be an impossible sell, so maybe this is a good contrarian sign to Palm investors that the company isn't as brain-dead as some of its harsher critics suggest.

Of course, you would never guess this was anything less than a bold and brave strategy move after reading the talkback postings on the Palm blog announcing the Foleo cancellation. The gist of the comments: Gee you're brilliant. What insight. And you smell like fresh lavender.

When you consider the flame wars that regularly attend even minor technology events, what's to explain this singular lack of passion? Maybe someone was sharing a big post-Labor Day mix of acid-spiked Kool-Aid. For the record, a PR spokeswoman told me Palm doesn't edit out negative comments.

So it goes. But why mince words? The Foleo very well may go down in history as this generation's equivalent of Microsoft Bob, another ill-considered flop that so traumatized its chief product manager that she decided to quit the business and marry Bill Gates.

Of course, the chief distinction here is that Microsoft's reputation wasn't riding on Bob.

As for Hawkins, who signed up for the thankless task of convincing the digerati that the Foleo would usher in a new product category, what does he think about all this? (Jeff, you've got my e-mail if you want to dish.) Considering all that's happened, it's safe to assume he wishes he could retract his quote that the Foleo was the best idea he ever had.

Originally posted at News Blog
Charles Cooper has covered technology and business for more than 25 years. Before joining CNET News, he worked at the Associated Press, Computer & Software News, Computer Shopper, PC Week, and ZDNet. E-mail Charlie.
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Add a Comment (Log in or register)
Palm it is this simple!!
by RonningFamily September 4, 2007 8:53 PM PDT
The Windows OS on a Treo is a joke, wasted time, wasted steps. Scree Real Estate is a joke!! Simply put, what are you guys doing!! Build a fast fast large screen Treo with a fast fast processor and Wi-Fi. Are you guys missing the boat. The IPhone was where you should have been. The Apple Store is packed with people sampling this product. The The Folio was a joke when it released. The Windows based Treo is a joke. I can function so much quicker wit a TX and a cell phone then that piece of junk. How Microsoft organize applications, categories in the phone book, and basic quick function is a joke. The IPhone will take this market apart. Why? Because Steve Jobs and Apple no what tech savy clients and non tech savy clients want.

Remember there was the Rio MP3 Player and Windows Media Player. Steve Jobs built a great MP3 player, and did one simple thing. He advertised a product call the IPOD!! The rest is history. I am going Mac, because I can run both platforms. Let's see Vista do that!!

Build a better product, or your company is in big trouble!!

Good Luck
Reply to this comment
yeah..., well
by smithjones September 5, 2007 5:59 AM PDT
Coop, you're behind the curve. Engadget had written a open letter
to Palm a few weeks ago,
(http://www.engadget.com/2007/08/21/dear-palm-its-time-
for-an-intervention/) and CEO Colligan responded in kind to it.
While I don't begin to think that was the root cause of the
cancellation, I think it was the piling on of the negativity towards
the foleo that was the major decision to scrap it, which I concur
would have been disastrous for palm.
Reply to this comment
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