We never thought we'd see competition for the diamond-studded "TrekStor i.Beat Organix Gold" but, unfortunately, we've been proven wrong once again. The "KVA P30" is another media player lined with diamonds, though in this case fake ones. So even though its cost and availability are unknown, we seriously doubt it will approach its rival's $20,000 price tag. It won't make up for its ersatz stones with higher-end features either: The player may have a 2.4-inch screen but can only store 1GB of video and audio, as BornRich says. But it could be worse--at least the P30 doesn't look like a diseased cell phone.