Here's a bright idea that we found on The Gadgets Weblog: if people can't figure out how to conserve energy, maybe showing pictures of cute animals conserving energy would help them get the idea. Indeed, it's being implemented in an ad campaign by a French electricity company--see, the penguin is turning off a computer, and the meerkats are installing solar panels on the roof! As you may know already, I have a thing for penguins, so of course I think this is a cool idea. And seriously, how cute are those meerkats? (Bigger versions of all the ads are available here.)
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