Resident Evil has always been heavy on the removal of parts from bodies. A recent PR stunt just makes it all a little more real. To hype the release of Resident Evil 6, Capcom briefly opened a human butcher shop in London called Wesker & Son.
The edible meats, shaped by a food artist, took the forms of all sorts of people parts, ranging from torsos to hands to naughtier bits that will make guys cringe. It's as if Lorena Bobbitt was called in for a consultation.
The result was an incredibly squicky experience that wasn't for the faint of heart or the un-stout of stomach. It may not save Resident Evil 6 from the mixed reviews it's been getting, but it will surely be remembered as one of the most dedicated marketing stunts in the history of video games.
The shop is currently closed after just two gloriously gory days of offering its icky wares to the public. Its mission as a publicity stunt may be completed since the game is now available for purchase.
The bloody creative genius behind Wesker & Son is Miss Cakehead. You might remember her from the decidedly less gruesome pop-up Steve Jobs tribute cake shop in London last year. Who could have guessed that the consumption of Apple products would lead to faux cannibalism?
(Via I Heart Chaos)