With every possible entertainment entity from the NFL to M&Ms supporting cancer awareness with special themed events and products, there's no reason the Galactic Empire shouldn't get in on the act.
Stand Up to Cancer, the celebrity-driven charity, is teaming with Lucasfilm to raise research funds by selling four specially designed "cancer fighting" T-shirts with "Star Wars" themes.
Perhaps I should clarify that the shirts themselves have no particular medicinal qualities, but all hands hope the money they raise will continue the fight against all forms of the deadly disease. Each of the four shirts (featuring Darth Vader, Yoda, and Stormtroopers) sell for $24.95, with all proceeds going to SU2C.
It's the second major charity program involving Lucasfilm and Star Wars this holiday season. Droid stars R2-D2 and C3PO are already featured on this year's Variety Charities pin.
Only a Sith would believe the effort to use "Star Wars" for charity right now might also be the Lucasfilm promotional machine's attempt to heat up the franchise in the press for the release of "Star Wars: Episode One--The Phantom Menace" in 3D this February 10. So we're going to avoid cynical PR analysis and say the recent charity push out of Marin County is meant to put the power of The Force to good use.