The club was sold by British virtual entrepreneur Jon Jacobs, who operates under the online alias '"Neverdie." Jacobs made headlines back in 2005 when he purchased the then-unnamed resort for a honking great $100,000, a sale that broke the record for the most expensive virtual purchase ever. (The record keepers clearly never witnessed the under-the-table sale of our godlike World of Warcraft character.)
Read more of "Virtual space club sold for $635,000. No, really" at Crave UK.