So far, Amazon's Kindle has been in a safe position as one of the dominant electronic readers on the market. However, this may be changing because its rival, the Plastic Logic e-Reader, has been busy gaining prelaunch partners.
Plastic Logic, the start-up maker of the possible Kindle "killer" e-reader, announced Thursday that Olive Software will be a key service provider and partner for the Plastic Logic Publishers Program. The partnership means the two companies will develop content-publishing solutions for newspapers, magazines, and Web content providers, as well as other publishers that distribute their content via Plastic Logic's e-reader.
Olive is a prominent digital publishing company that produces hundreds of newspapers and magazine titles across multiple platforms--including electronic reading devices, smartphones, browsers, and Internet-enabled TV.
The Plastic Logic e-reader is an electronic reader designed specifically for mobile users. The device will be about the size of an 8.5-inch by 11-inch pad of paper and weighs less than most magazines. It seems to be an ultrathin, simple, and strong device, gauging from a recent demo.
Differentiating the new e-reader from the Kindle is the fact that it supports both 3G and Wi-Fi. This means you can download new content via wireless on the go, and from your home and office Wi-Fi networks. In addition, apart from published contents, the Plastic Logic e-reader supports popular document formats, including PDF, Word, PowerPoint, and Excel documents.
The Plastic Logic Reader is due to launch early next year. For now, it's still unclear how much it will cost.