The Blu-ray Disc Association has started looking to officially integrate 3D technology with the Blu-ray standard, according to a report by Video Business. While Blu-ray already trumps standard DVD in image quality, many consumers don't feel the improvement is large enough to justify the extra cost; 3D would presumably be another reason to ditch DVDs for Blu-ray Discs.
3D isn't completely new to Blu-ray, with recent titles like "My Bloody Valentine 3D" packing in the old-style red and blue glasses in the box. However, the 3D effects obtained with the older red/blue (anaglyph) glasses pale in comparison with the effects commonly seem in theaters today with polarized glasses. It's likely that the Blu-ray association will try to incorporate the newer 3D technology into the standard, but from the demos we've seen (like Panasonic's 3D Blu-ray demo at CES 2009), it will require new, 3D-capable HDTVs to work, which means it's a long shot to gain widespread adoption.
Would you be willing to buy a new HDTV to experience high-quality 3D movies in your living room? Or are HD movies "good enough" without 3D gimmicks?