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May 8, 2009 10:54 AM PDT

Boost Mobile to expand retail outlets

by Kent German
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With prepaid carriers enjoying good times in this recession, Sprint Nextel subsidiary Boost Mobile is preparing to reap the benefits. Matt Carter, Boost's president, told Reuters that his company will open 50 new retail stores by the end of the year.

The new outlets, which will open around the country in cities like Atlanta, New York, Chicago, and Philadelphia, will only sell Boost phones and services. Currently, Boost operates just three stores in Miami, Los Angeles, and Houston. Boost products are available at some Sprint retail locations, but they're typically regulated to a corner of the store.

Boost has been aggressively expanding its offerings in the past few months. In January it announced a $50-per-month unlimited plan for calls, texts, and data.

Kent German is a senior editor for cell phone reviews at CNET. When he's not testing the newest handsets on the market, he's blogging about cell phone news for Crave. In his On Call column, he answers reader questions and gives his take on the rapidly changing mobile industry. E-mail Kent.
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by JerryRiggg May 8, 2009 7:20 PM PDT
What math is AT&T using to think that a $3 a day unlimited plan which comes to $90 a month is better than Boost, Virgin or MetroPCS whose unlimited plans are only $50 a month? Maybe I'm the one using the wrong math.
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by AppleSuxLeo May 10, 2009 5:32 AM PDT
This has BOOSTED Sprint`s stock as of late , and will keep going up. Pre releases in less than a month. Cha Ching !
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by 932ky May 10, 2009 10:07 AM PDT
Everyone says Sprint Nextel/ Boost, are dying companies, but none of them seem to be. They all seem to be thriving, and doing a lot of advertising. Im also happy Sprint beat everyone to a 4g network!
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