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April 29, 2009 11:12 AM PDT

Study: 'I want my Internet on TV'

by David Katzmaier

Panasonic's VieraCast with Amazon Video on Demand is one slice of the Internet on TV.

(Credit: Panasonic)

A new study by the Consumer Electronics Association, the industry group representing electronics manufacturers, finds that nearly half of prospective TV buyers say they want to buy an Internet-connected TV.

The study, conducted in December 2008, asked respondents to say how they'd use their connected sets, and the most popular answers included accessing information about current TV shows or identifying a song played on a show (48 percent) and finding out more about the actors (44 percent). Asked whether they currently surf the Web while watching TV, 30 percent of "online adults" responded "always or usually" while 32 percent answered "sometimes."

Activities likely to be moved from the PC to the living room TV include watching online video (62 percent), getting weather updates (59 percent), and playing online games (57 percent).

As we reported at CES, TV makers are using Web connectivity as a major differentiating factor this year. One example is Panasonic's proprietary VieraCast, which offers news, weather, access to Picasa photos, YouTube videos, and, recently, access to Amazon Video on Demand content. Another is Yahoo Widgets, available in TVs from Samsung, Sony, LG, and Vizio. It currently includes similar services as VieraCast, minus the video, although future widgets will likely add video streaming from a variety of partners--Yahoo says more than 100 widgets will be available by the end of 2009. Netflix's Watch Now service, for its part, will be available on select LG TVs such as the LH50 series.

One thing these iterations of Web-on-TV share is called the "10-foot GUI" in industry parlance--an interface designed for use from the couch, not the computer desk. The design favors linear navigation, large icons, and minimal typing beyond entering log-in information, and ideally interaction can happen using just the TV's remote control. Microsoft tried the concept with its Windows Media Center interface, but I think the services above come closer to mainstream acceptance. That 60-odd percent of users who combine Web surfing and TV watching are likely using laptops or iPhones, not desktop PCs connected to their televisions.

Despite the CEA's rosy outlook, the Web-on-TV raises some sticky questions. If you can get enough video via the Internet on your TV, what's to stop you from canceling your cable subscription? The study avoids that issue, focusing instead on the complementary relationship between the Internet and TV programming, but in the end cable TV is just another service--and an expensive one at that.

David Katzmaier reviews HDTVs for CNET. E-mail David or follow him on Twitter @katzmaiercnet.
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Add a Comment (Log in or register) (14 Comments)
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by megustansalchichas April 29, 2009 11:18 AM PDT
i can't wait to get rid of overpriced cable
Reply to this comment
by Eludium-Q36 April 29, 2009 12:14 PM PDT
Aw David, you missed it, the article title should've been "I Want My TV on the Internet on My TV", because we want our tv shows "on demand" via broadband but to display them on our tv screens.
Reply to this comment
by freemarket--2008 April 29, 2009 12:20 PM PDT
I don't know about Verizon and others, but Comcast actually charges you more for internet service without basic cable than with it. Must be nice to be a monopoly...
Reply to this comment
by ofmyony April 29, 2009 12:36 PM PDT
Thanks for nothing Cable Companies now watch your monopoly crumble under the giant crushing Internet. I couldn't be much happier
Reply to this comment
by John_Johnson April 29, 2009 12:58 PM PDT
I don't give a crap about internet on my TV, it's hooked up to my computer, that's all set. What I want is TV on my internet
Reply to this comment
by verdegrrl April 29, 2009 1:45 PM PDT
For most things it's as simple as getting Apple TV.

http://www.apple.com/appletv/whatson/movies.html
Reply to this comment
by BCF1968 April 30, 2009 2:15 PM PDT
Funny this whole "web Tv" idea is actually over 10 years old when there was thing called WEBTv. I guess they were ahead of their time.
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by Beerfuzz April 30, 2009 7:07 PM PDT
Course they do. People want cheap easy TV.. The reason we started paying for Cable was because we got more content with less comercials. Now we get less content, more commercials, and more charges. Things like Hulu, PlayOn, thefuzznetwork and hardware like the XBox 360 and PS3 will help us escape.
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by DarkHawke May 1, 2009 3:15 AM PDT
Feh! Internet on my TV? Like JJ above, I have a 'puter hooked up to my TV so I don't need some company's single-buttocked idea of what 'Net information and apps they think I want to run. But on the other side of it, I've yet to find a TV-on-the-'Net solution that's better than than the PVR (Beyond TV) I run on my computer through my TV. The resolution's MUCH better and I have FAR more and easier control of playback, not to mention no one can yank it away at their whim. It's also more cost-effective if you watch a lot of TV than having Microsoft or Apple nickel and dime you to death, paying on a per-show basis for much more compressed, lower-res content.
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by remission20 May 1, 2009 8:54 AM PDT
I have my computer I set up as a HTPC connected to my TV through the DVI, but it is a older model Rear Projection HDTV so its not great for web surfing, the resolution is small and not as sharp as a LCD, for viewing anything but video.

Canceled my cable TV because I can download any of the TV shows I watch, or watch them on their websites for free after they broadcast.

I was going to re-sign up with Comcast , but they refused to waive the $29.00 fee to come out and unblock my line,even though I had their service before and pay for their overpriced internet.

They don't have as much as a monopoly as they think with the internet able to give them shows for free.
Reply to this comment
by vistafun May 4, 2009 1:04 PM PDT
Want to watch MLB.TV on demand baseball in your living room? Hook your PC up to your flatscreen. Movies on demand of interest? There's NetFlix via your PC or NetFlix via TiVo. Interested in catching up on a sitcom you missed? Most of the top shows are available on demand from broadcaster websites. Enjoy content from the community (or want to catch-up on the latest press conference)? YouTube awaits.

Here's the challenge - connecting a PC to your TV is simple as long as everything works. The beauty of PCs is they are open platforms - which is why they can do so much. The downside of open is things break - Flash / NexDef Plug-in configuration issues, virus infections, video card limitations, too little memory, generally slow performance, etc.

I work for support.com (http://www.support.com) and we're seeing the challenges of the many paths connecting the TV to the Internet every day. My opinion is the best solution to Internet video is a PC hooked up to your living room TV - you'll have the most flexibility. You just have to be prepared to fight your computer from time-to-time or pay experts (like www.support.com) to fight the good fight for you.
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by zipityzap May 6, 2009 5:56 AM PDT
I've had the Internet on my HDTV for about 6 months now. It's great for watching movies, foreign television channels, and all kinds of quality video programs such as PBS's NOVA and Frontline.
[CNET editor's note: Prohibited spam deleted.]
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by byron1955 July 8, 2009 2:34 PM PDT
I canceled my Cable TV subscription some years ago for obvious reasons... Bills! But today... with so much free Internet media content available, I have explored many options including going to http://tvonpcblog.blogspot.com to learn more about a top rated TV on PC software that helps streamline and create a computer Internet TV system.

Since Internet TV isn't regulated by the FCC which was denied the right to do so by the Court, there exist a big loophole to using software and other methods--just so as long it doesn't infringe on Copyrights, Digital Millennium and Intellectual-Property laws.

I think portability and mobility along with low cost fits many lifestyles today. Now that Comcast, Time Warner and other media networks are either exploring or have included the Internet in their subscription service, on-demand videos will still be expensive to consumers. If I can watch free Internet media on my laptop wherever I go including anytime I want, I'm all for using what works to save cost. And connecting my computer Internet TV to my home television makes this even more appealing than paid TV.
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by PCTV2009 August 29, 2009 5:12 PM PDT
View Thousands Of TV Channels, Radio Stations and Videos From Hundreds Of Countries From All Over The World Satellite TV on PC with No Monthly Fees... Ever
http://tinyurl.com/cabletv4pc
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