March 5, 2009 6:00 AM PST

Yuruppy, a virtual-pet petting gizmo

by Juniper Foo
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Yuruppy (Credit: IT Media)

Where do they dream up names like Yuruppy? Following in the footsteps of the faddish Tamagotchi from rival toy company Bandai, the Yuruppy is slated for a Japan rollout in June, at $21. Takara Tomy has upped the ante here with a virtual pet that you can "pet" via the touch screen. If you don't fancy a puppy, you can opt for a kitten or even the odd choice of a chicken.

We're not sure how a Yuruppy chicken will respond to all this stroking, but we can always trust the Japanese to ensure that it'll be kawaii cute. There'll be a deluxe version ($38) out in a larger screen so you can shower on more love and petting.

(Source: Crave Asia via IT Media)

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