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November 19, 2008 9:24 AM PST

Raising a glass to 'PC Magazine' as print edition goes offline

by Rich Brown
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PC Magazine Volume 1, Issue 1, January 1982.

(Credit: Magmaweb.com)

Silicon Alley Insider reported Wednesday morning that after 26 years in circulation, Ziff Davis Publishing's PC Magazine will issue its last print edition in January 2009. Going forward, all of its publishing efforts will shift to the online edition, PCMag.com. We're told the majority of the magazine's content editors will remain on staff, however, members of the print production, ad sales, and circulation staff have been let go.

If the idea of buying a print publication for technology news seems anachronistic today, during the height of its run, PC Magazine was a star of the magazine world, regularly printing 400- and 500-page issues. Throughout the '80s and most of the '90s it was the most influential source for technology product reviews and it set the standard for objective, lab-based computer and technology testing.

That heritage remains alive in its current lab, as well as here at CNET, which employs several former PC Mag staffers, myself included. Pretty much any Web site that runs a technology benchmark has PC Magazine to thank for its work in establishing legitimate consumer technology testing methods.

I'll also confess to a personal affection for PC Magazine. It gave me my first freelance assignment, a review of the 1993 CD-ROM game Voyeur. Back when it relied heavily on freelance writers, PC Magazine employed both of my parents steadily for years as contributing editors. Several of my best friends work there, including the best man at my wedding.

If you follow the media or technology industries (or the global economy in general), it's perhaps not surprising that PC Magazine has turned its attention exclusively toward the online realm. And while it may no longer round up 100 printers over a summer, or 100 desktops in the fall, its tradition of rigorous lab-based testing and insightful technology industry analysis lives on at PCMag.com. We know it will keep up the good work.

(Thanks to PaidContent, which had this story first.)

Rich Brown reviews desktops and various other components and peripherals for CNET. E-mail Rich.
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by isting November 19, 2008 9:59 AM PST
So...what happens to my subscription that is paid beyond January 2009?
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by n3td3v November 19, 2008 10:00 AM PST
Why is this in the "security" section on CNET?
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by Alfred Poor November 19, 2008 10:29 AM PST
Nicely written, Richard. Thanks.
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by tenc21 November 19, 2008 11:17 AM PST
OMG...now I won't be able to get my copy at the newstand because geeks will scoop up every issue of this final edition and hoard until 2090 hoping it will increase a dollar or two in value...
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by john55440 November 19, 2008 12:57 PM PST
PC Magazine had become little more than an index of what's on it's web site, so it's not surprising.
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by josmor November 19, 2008 2:10 PM PST
Sure, I still have PC Mag issues from 10 years ago. It helped me to always up to date.
That opened me chances for improving my profession, the way I work and in some cases the way I think.
The great advertisement is definitively one of the things I can remember as a lesson for my current business. Even the ads should inform!
Now... I hope they will improve significantly their Web site. It is the opposite of what I like from the magazine.
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by SactoGuy018 November 20, 2008 4:47 AM PST
By the way, PC Magazine's print version is increasingly obsolete when you consider the popularity of hardware review sites like Anandtech, Tom's Hardware, Sharky Extreme, HardOCP, and several others. I can get reviews of new hardware a lot faster than waiting for the next "dead tree" version of PC Magazine.
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