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September 18, 2008 12:01 PM PDT

Sony Ericsson opens developer contest

by Kent German
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Build apps for the Sony Ericsson Xperia X1.

(Credit: Sony Ericsson)

Sony Ericsson announced its third annual Content Awards on Thursday. Developers are invited to submit content and applications for use on Sony Ericsson devices. The company released a free SDK two weeks ago.

Sony Ericsson is asking developers to create content and applications that address three questions: How can mobile phones help us monitor our carbon footprint? How can the next generation of mobile phones make our lives less frantic? In what ways can we make our phones personal?

Entries will be judged on ease of use, entertainment factor, innovation, look and feel, and audio performance. The seven categories include Being Productive, Going Green, In-Car applications, Mobile Entertainment, Lifestyle Experiences, Themes & Graphics, and Xperia X1 Panels. Hint, hint on that last one, by the way. The Xperia X1 is set for release outside North America before the end of the month.

The winners in each category will get a trip to Sweden to share their content with developers and company execs, attend workshops, and indulge in a tasty smorgasbord lunch. All right, we made the last one up, but what would a trip to Sweden be without it?

For details, check out Sony Ericsson's Web site. The deadline for entries is November 30.

Kent German is a senior editor for cell phone reviews at CNET. When he's not testing the newest handsets on the market, he's blogging about cell phone news for Crave. In his On Call column, he answers reader questions and gives his take on the rapidly changing mobile industry. E-mail Kent.
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