As CNET News reported earlier Thursday, Microsoft has tapped Jerry Seinfeld to star in a $300 million marketing campaign aimed at countering negative perceptions of its oft-maligned Vista operating system.
The comedian, best known for his eponymous NBC sitcom, will reportedly get $10 million for the campaign, which is expected to play off the phrase "Windows, Not Walls," and to stress the connection between people and ideas.
Comedians Will Ferrell and Chris Rock were also considered for the new advertising spots, according to The Wall Street Journal, which first reported details of the marketing push. The paper said Seinfeld will appear alongside former Microsoft Chairman Bill Gates in some ads.
But is a '90s sitcom star really the best celebrity to help make Vista cool? Tell us what you think in our poll. And if Seinfeld shouldn't be the master of the Vista domain, who should be? Let us know in our TalkBack section.