Alright, children, this just has to stop.
You've had your pillow fight. You're blown your pink bubbles at each other. Now just lie down and get some sleep.
Sadly, there doesn't seem to be a chance of that happening any time soon.
You'd have thought it was enough with all the fire-breathing and wailing over Samsung's ad that claimed iPhone 5 was the Emperor's new underwear. Yes, Apple's faithful had some fun making their own versions of the ad.
But now they have mounted the ramparts of Samsung's Facebook page.
I am grateful to Yahoo News for indicating how it all started so innocently.
Samsung asked its fans on September 6: "If you could only take one electronic device on to a deserted island, what would it be?"
Naturally, the company expected the fans to hold a hot competition between the Galaxy S3 and the Galaxy Note.
However, in recent days, the page has been flooded with answers such as: "iPhone 5." And, well, "iPhone 5."
More Technically Incorrect
There are occasional breaks in the monotony. For example: "iPhone or iPad." Or even "Nokia 1100." Someone even wisely posted: "ummm did anyone check to see if there was even cell service on those island? duh... how stupid can the marketing dept get!!!! shame shame shame."
Yet there does seem to have been a massively concerted effort on the part of Apple fans to invade this space and squat.
As poster Armin Seltz offered just 10 minutes ago: "In the last 5,000 comments iphone was mentioned 3,637 times. "Samsung": 473, "Galaxy": 378, "iPad" 324. Even the Nokia 3310 gets 112. What a FAIL :D."
I can see how many might imagine that this is an awful mess for Samsung. They will laugh, point fingers and make odd gestures with their nostrils.
However, isn't there something noble about taking it on the chin and remaining upright? It doesn't take a genius to see that.