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October 4, 2009 8:12 PM PDT

Drew Carey bids big for personal Twitter name

by Chris Matyszczyk
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Drew Olanoff has drawn a short straw. But he wants to make it into a long one.

He started raising money by launching Blame Drew's Cancer, which lets you accuse his pesky Hodgkin's Lymphoma of being the cause of everything that is wrong in your life.

His latest charitable poke in the eye to life's vicissitudes is to auction his Twitter name. You see, Olanoff was clever enough to declare himself to be @drew in the microblogging macroworld.

And there can be few places in the world more replete with munificent egos than Twitter.

So it is heartening that Drew Carey, a very funny man who, in real life, doesn't look like Drew Carey (he was a fellow pupil at a screenwriting course in Vegas a few years ago), has already put some large chips on Orlanoff's craps table.

He has bid $25,000 to upgrade himself from the somewhat shameful address of DrewFromTV to the rarefied air of just Drew. The Twitter Drew.

Will Drew Barrymore take on Drew Carey to become the true Drew?

(Credit: CC Csztova/Flickr)

Carey, the genial host of "The Price Is Right" has, however, vowed to up the ante. He will offer $100,000 (the money all goes to Lance Armstrong's LiveStrong Foundation) if he has more than 100,000 followers by November 9, the closing day of the auction.

At the time of writing, Carey has 24,000 followers, which is some 11,000 more than when he made his initial offer.

So which other twittering Drews might give Carey a bike ride for his money? Sports agent Drew Rosenhaus has at least as much money as ego, so surely he might bid. He already has 30,000 followers. Yes, more than Carey.

Then there's New Orleans Saints quarterback Drew Brees. He has almost 24,000 followers and, so my very fine spies in Brees's home town of Austin, Texas tell me, he is a very fine, upstanding chap.

And what about Drew Barrymore, she of only 18,000 followers? Surely she might look toward Carey, throw a little Hollywoodian tantrum, gird her finest theatrical loins and declare: "But, soft, my liege. I am the true Drew." (I always thought Barrymore should do a little Shakespeare.)

Should you be a very rich Drew, or just want to inflate the bidding, please use the #drewbid Twitter hashtag.

May the finest and most generous ego win. And may Drew Olanoff's cancer go right back to the creepy dark hole it came from.

Chris Matyszczyk is an award-winning creative director who advises major corporations on content creation and marketing. He brings an irreverent, sarcastic, and sometimes ironic voice to the tech world. He is a member of the CNET Blog Network and is not an employee of CNET.
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Add a Comment (Log in or register) (9 Comments)
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by Muhammad I. October 4, 2009 10:02 PM PDT
creative idea
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by sarahcooley October 4, 2009 10:28 PM PDT
Great post, but you it doesnt cost anything to blame drews cancer. there is no fee.
Reply to this comment
by ChrisMatyszczyk October 5, 2009 12:30 AM PDT
@sarahcooley,

Thank you. Still jetlagged. Have amended the post.

Chris
by mikeburek October 4, 2009 10:32 PM PDT
I like Drew Olanoff being just @drew because it shows how he was part of twitter at the start. I found podcasting because of The Best Damn Tech Show, which Drew O was a part of. He was there at the early parts of some great stuff.

If I had the money to bid for @drew, I think I would just pay the bid, but it would feel weird taking over the name.

Fan to Drew *Someone*: Wow, you've been on Twitter a long time to get "@drew".
Drew *Someone* to Fan: Um, actually I bought it from a kid with cancer.
Fan: cricket cricket...

Maybe I've just made a more personal connection with twitter names. Something that only happens with local business names, but not big chains.
Reply to this comment
by mikeburek October 4, 2009 10:48 PM PDT
Using #blamedrewscancer in your twitter post does not cost anything.

And was it really "clever" for Drew O to use the name @Drew? Did he plan to auction it off from the very beginning? Such as buying the domain www.pizza.com when the internet was very new?
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by Kev-LG October 5, 2009 6:24 AM PDT
The Drews Will Set You Free, so they say ...
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by jonathan0766 October 5, 2009 7:04 AM PDT
Does one have to get Twitter's permission to auction a name off? As per their terms of service it's currently against said terms to sell a name. I'd presume they'll look the other way for a charity auction, but I'm guessing that'll end up causing a lot of problems with other users trying to sell names in less honorable ways.
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by Fruvous October 5, 2009 1:12 PM PDT
He's not "selling" the name. He's giving the name away and in return, the highest bidder is making a donation to LIVESTRONG. It's all good.

As a side note : I don't think Drew Barrymore has a Twitter account. She's been on the record as saying she doesn't know how to use the site and doesn't have the desire to learn.
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by NeonDaydream October 6, 2009 2:30 PM PDT
Second article in a row with "she of" used in it. It reads awkward, find a new explanation to beat to death.
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Chris Matyszczyk brings a fresh and irreverent perspective to the tech world in his CNET blog, Technically Incorrect. He is a member of the CNET Blog Network and is not an employee of CNET.

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