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July 7, 2009 11:23 PM PDT

Is the Web destroying great porn scripts?

by Chris Matyszczyk

It used to be a long day's journey into night.

Great writers would craft feature-length scripts worthy of the performers who would swallow each word as if it were their own, give it full dramatic meaning, and lift the whole spectacle to sublime levels.

Then the Web came along to debase the art that was pornography.

According to a report in The New York Times, some of the finest pornographic actors are bemoaning and bemoaning and bemoaning the demise of the great 90-minute carnal classic.

Steven Hirsch, co-chairman of Vivid Entertainment, one of the apogees of pornographic production, told the Times: "On the Internet, the average attention span is three to five minutes. We have to cater to that."

The Times' report claims that three years ago almost all of Vivid's productions were full-length movies. Each, no doubt, had deeply nuanced characters whose dramatic arc curved across the 90 minutes like a rainbow over a hilly horizon.

How sad that the scope of their parts has become reduced.

(Credit: Sico Activa/Flickr)

Yet now, the purveyors of porn are resorting to subscription-based business models. Apparently you have to pay a monthly fee and the sites have to boast about the frequency of new, shorter uploads. (Some estimates, the reports says, suggest that sales and rentals of porn DVDs are down by as much as 50 percent.)

Is the Web and the supposed ADD of its users to blame for this? Perhaps, though somehow the sound bite and the visual bite seem to be more the creation of television in its joyous heyday.

However, is it possible that what the Web has done to mess up these delightfully lucrative porn businesses is that it has ushered in the advent of that nasty little disease called free?

Purely in the cause of researching this vexing question, I called those who live and breathe this world and asked them what the equivalent of YouTube might be for those interested in pornographic exploration.

Remarkably, I was told there is something called YouPorn. And several other sites whose veins are entirely similar, in that they offer pornografree.

These sites appear to enjoy films of varying length and depth. Some last a mere 29 seconds. Others go on for as long as an hour.

Some, indeed, are abbreviated versions of movies that the more vivid of porn producers would like you to pay for. Others are merely real people who would like it very much if you could share some of their more blissful moments.

The most viewed movie on YouPorn this week, at the time of writing, lasted 335 seconds and had been espied more than 1.5 million times. However, the third most viewed, with more than 1 million clicks, lasted more than 30 minutes.

Which might suggest that decreased attention span is not the whole story.

Indeed, is there any evidence that the vast majority of viewers, even in the times of the 90-minute porn extravaganza, didn't merely fast forward through the dialog in order to gain immediate access to the, um, action scenes?

Perhaps you could ask your friends for me.

Chris Matyszczyk is an award-winning creative director who advises major corporations on content creation and marketing. He brings an irreverent, sarcastic, and sometimes ironic voice to the tech world. He is a member of the CNET Blog Network and is not an employee of CNET.
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Add a Comment (Log in or register) (27 Comments)
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by rwm72 July 8, 2009 1:02 AM PDT
It's a Gen Y thing. Short attention span. Gen X were the remote control age, flicking through tv channels with a short attention span. Gen Y is even faster though, needing instantaneous satisfaction.
Load times? What are they? Vista is too slow to boot up, I can't wait that long. Windows 7 is faster, but still too slow. iphone is faster but not fast enough. Now, there's 3GS, which is faster... but I want it instantly, etc, etc. I remember as a kid going and making lunch while waiting for a Commodore 64 game to load on cassette :)
Gen Y is "I want it, and I want it now". So now, you just have to cut to the chase. Like Homer Simpson said while cooking a burrito in the microwave, "10 seconds! I can't wait that long! Where's my burrito?"
Reply to this comment
by ckurowic July 8, 2009 5:37 AM PDT
And Gen x did a DANDY job bringing up Gen Y.....you guys did a freaking terrible job. Don't blame anyone but yourselves for "kids these days".
by July 12, 2009 10:48 AM PDT
Okay yes, but you can't tell me you weren't frustrated by the time it took your Commodore 64 to load!

People will never be fully satisfied with any speed, we always want faster, faster, faster. Not just the young generation... everyone wants things to be faster and work better.

And personally I'd rather not waste 90 minutes on a porn video when I could get all that over with in like 5 minutes. I mean, sex can go on for a long time and that's good but for real? Yourself and a porn video? You want that to be a 90 minute long experience?

It in hard-wired into the human behavior to always want faster, bigger, stronger, better -- ?? chalk that up as yet another moral failure of the younger generation is preposterous.

The younger generation is no different than those before it -- it merely looks different. And even if it looked the same you older people would still be dissatisfied and it is immature and more pathetic than the young generation itself. So stop vomiting your thoughtless shortsighted filth and act like the adult you are.

-mack, 19 year old college student, proud member of gen y.
by terminalblue July 8, 2009 1:33 AM PDT
actually the most viewed video on youporn has 11millon views and is 6 minutes long. the second most viewed video is 10million views and is 54 minutes long.

your research is more akin to poorly researched trolling. but your writing is a great example of web based ADD.
Reply to this comment
by bonesbautista July 8, 2009 6:33 AM PDT
He's not trolling, he just needs to perform some more, ahem, research...
by ChrisMatyszczyk July 8, 2009 7:48 AM PDT
@terminalblue,

Ah, no, no, no. Most viewed THIS WEEK. I have amended the post to make that clear.

Thank you for pointing out YouPorn's record viewing score of all time, though.

Chris
by gerrrg July 8, 2009 3:31 AM PDT
Oh come on. It's not about ADD at all; it's about getting to the action without all the lame chatter and set up, and this started a long time ago as those compilation movies gained popularity in the 90's.
Reply to this comment
by Jim Hubbard July 8, 2009 4:34 AM PDT
Yes it is! It's destroying those and....and.....UNICORNS!
Reply to this comment
by ckurowic July 8, 2009 5:37 AM PDT
PR0N2.0
Reply to this comment
by Perry_Clease July 8, 2009 7:51 AM PDT
Cloud PR0N
by Jack K1 July 8, 2009 6:06 AM PDT
It all depends on what the porn is, um, used for. If it's for personal gratification, then 3-5 minutes should suffice. Indeed, producers should think of this as an artistic challenge. I wish they would.

The longer porn, aka "party porn", is great for group entertainment and has an entirely different audience. This type of porn should be more entertaining and inspiring. It's the stuff people would want in their personal libraries. And the longer it is, the higher the quality, the more likely an individual is to want it in their personal library.
Reply to this comment
by Pishkado July 8, 2009 8:08 AM PDT
This isn't new. The real sea change in porn movies happened with home video players, when viewers were first able to fast-forward to the "good stuff." This is just another manifestation of the same thing.
Reply to this comment
by Spurtz July 8, 2009 8:29 AM PDT
Pish - my thoughts exactly, see below - should have read your response first...

Kudos to you.
by Spurtz July 8, 2009 8:27 AM PDT
"Apparently you have to pay a monthly fee..."

C'mon Chris, don't be shy - I don't believe for a second that you wouldn't be fairly certain of the fact that porn is a business.

The clips are 3-5 minutes purely because it's so quick to access many "clips" in a short amount of time. It's really no different that 25 years ago, except we called it "fast forward"; and as we all know, it could never be fast enough.
Reply to this comment
by NickSpillum July 8, 2009 9:09 AM PDT
There are still porn companies out there trying to perfect the art - instead of pumping out budget gonzo scenes.

Take VivThomas.com for example - those guys are amazing. Wicked Productions are also pretty involved. Let's hope that this recession rids the adult industry of the pick-up-a-cam budget types who "pump" out tons of content and pollute the market.
Reply to this comment
by libertyforall1776 July 8, 2009 11:28 AM PDT
So we need an "adult section" in iTunes?
Reply to this comment
by Monokul July 8, 2009 12:34 PM PDT
Why did this article matters?
Reply to this comment
by darthgerber July 8, 2009 12:47 PM PDT
For the illterate-challenged, I have translated Monkul's nihilistic query:
"Why does this article matter?"
by coprophilous July 9, 2009 7:07 AM PDT
Gee, darthgerber, if you are going to be pedantic and condescending, at least you could spell Monokul's name correctly. Otherwise, your rapier is dulled.
by MrRetardo July 8, 2009 2:33 PM PDT
As a male I can say that I have no interest in Porn Dialog. Just show me the good parts! If I want a story to the movie, I'll go watch an actual movie.
Reply to this comment
by NickSpillum July 10, 2009 12:12 AM PDT
What about an ACTUAL movie with Hardcore porn? That may well exist soon (sorry guys, I am in the industry too).
by karpenterskids July 8, 2009 3:27 PM PDT
I bet you enjoyed doing "research" on this, Chris...
Reply to this comment
by groink_hi July 8, 2009 4:08 PM PDT
If you look at Internet porn, you'll find that a vast majority of it are amateurs. I read a couple of other articles in past weeks where the likes of Vivid are competing with Mary and Joe in North Dakota. I don't think this has anything to do with ADD. More, I think people are being turned on more to sex done by REAL people. The problem with Vivid is that they focused on handsome guys and bimbo women they probably pulled from a ********** in Nevada. Big breasts that'll kill someone - guys are no longer into this! Seriously! Both men and women are now looking to better their sexuality in the bedroom - by watching sex being done by real couples. Think about it... Gen X was brought up watching the WRONG sex. Guys are brainwashed into thinking sex performed by Vivid is the correct sex. No, it isn't. Sex can be performed by ugly people, fat people, short people, and just about every other walk of life - and without utensils.
Reply to this comment
by bob swerski July 8, 2009 7:58 PM PDT
How exactly did Gen X bring up Gen Y? Did we birth them when we were 12 years old? Think before you post please. It's the helicopter parents born in the 60's who tunred their self-absorptedness onto their kids and got them into 20 activities at once, constantly shuttling them back and forth 24/7. The result is kids who don't know any life other than perpetual motion and cramming as much into every second as possible regardless of the quality.
Reply to this comment
by pbradleyii July 8, 2009 9:51 PM PDT
I think the delivery mechanism has something to do with it also. Even with something like news clips on the internet . Clips that seem perfectly well paced while kicked back watching the big screen in the living room are intolerable when watched sitting at the computer in the office. Maybe it is just the expectation of control and finding exactly what you want quickly on the computer, while being conditioned (less so now with tivo) to the leisurely pace of stinging out every bit of information as long as possible between commercials on the TV.
Reply to this comment
by PrivateDrive July 9, 2009 6:30 PM PDT
I'm in the business and let me tell you it has nothing to do with generation X,Y, or Z. Free content all over the web is the killer. Why buy a cow, when you can get the milk for free, right guys?
Reply to this comment
by tpsamguy July 16, 2009 12:02 PM PDT
eh, I dont know about great but def funny. Check out the reality scripts on ipinkvisual.com
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About Technically Incorrect

Chris Matyszczyk brings a fresh and irreverent perspective to the tech world in his CNET blog, Technically Incorrect. He is a member of the CNET Blog Network and is not an employee of CNET.

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