• On The Insider: Brittany Murphy Cause of Death Deferred
November 9, 2008 2:30 AM PST

Why Facebook should get bailout money

by Chris Matyszczyk
  • Font size
  • Print
  • 8 comments

We should all be very concerned that the Detroit motor car manufacturers are asking the U.S. government for $50 billion of bailout funding.

No, not because these are companies that may have deliberately held back the production of cars that might have wrecked our planet just a little less over the last, say, 30 or 40 years. No, no. These are companies on whom millions of people rely, many of them living in Michigan. A mass exodus from Michigan might not be a good thing for the rest of America.

It strikes me, and perhaps it has struck you too, that another question to ponder in these circumstances is whether there would ever be funds available for tech companies that encountered difficult commercial times.

Tech companies may not be investment banks. Their employees may not reside in New York's Westchester County and Connecticut. But surely, they represent the future of American profitability even more than do those organizations that make paper money or four- and six-wheelers.

Tech companies might find ways to make cars fly, for example, a far greater advance than anything the motor industry has marketed to the last few generations. So it is surely worth looking around to see whether there might be Silicon Valley companies that the new administration could begin to support now.

Surely it's time to stop negative bailout thinking.

(Credit: CC Jake Rome)

I know some feel that Yahoo is not in the finest of shape. But I have been recently moved to consider whether Facebook might not be an ideal candidate for government support.

There are whisperings, some surely motivated by the greenest of envies, that Facebook is not making an enormous amount of money. TechCrunch's Michael Arrington raised the alarm in a most cogent way very recently, suggesting that advertising revenues were not all they might be.

And Facebook's Mark Zuckerberg was alarmingly (or laconically, depending on your perspective) unisyllabic on the subject when interviewed by John Battelle last week.

But why should a brand as vital to world psychology as Facebook have to rely on something so ephemeral as advertising? About 125 million people now rely on Facebook. How many single brands can claim that 125 million people rely on them every day?

It may be true that Facebook users rely on it principally for their self-worth. But what are we if we are not able to clutch at our self-worth every day to stay afloat? Indeed, there are those who are convinced that Mark Zuckerberg's (and Microsoft's) fine company has improved the mental well-being of the nation (and, increasingly, the French- and Spanish-speaking worlds).

The more friends you have, the better you feel and the more confident you are of making more friends. A virtuous circle that can only bring us all closer together in these tortured times.

Much was made in the recently concluded election about such phrases as "spreading the wealth" and "socialism". Surely, Facebook is a brand that can happily offer both to so many people.

If the new U.S. government could offer Mr. Zuckerberg a few billion dollars to concentrate on bringing people together on an even more expansive basis, his employees would be able to take their time to work out whether any kind of advertising will ever bring the company large profits. Or whether it even needs to.

Naturally, the government could give the money with some conditions. It might ask for a little more openness, perhaps. You know, the ability to to move your profile over to other socially conscious areas, like OpenSocial. And I'm sure Facebook would be willing to give way on such a small issue.

In the times of the outgoing administration, the word "bailout" had such a negative connotation. One of keeping sinking ships above the waterline. Surely, in our new, more hopeful future, we must think about positive bailouts. Our money can be used to solve problems of a far more elevated and all-embracing nature.

After all, aren't you always being told that the most important thing in business is relationships?

Chris Matyszczyk is an award-winning creative director who advises major corporations on content creation and marketing. He brings an irreverent, sarcastic, and sometimes ironic voice to the tech world. He is a member of the CNET Blog Network and is not an employee of CNET.
Recent posts from Technically Incorrect
'Kama Sutra' most pirated ebook of 2009
Google doodle animates Newton's apples
Apple pulls iPhone app that upset Hollywood
When policemen are caught looking at Web porn
AT&T, Luke Wilson try smaller coverage number
Facebook, Twitter: How we chose to live in public
AT&T cuts Tiger Woods
Kid gets Xbox 360, loses mind
Add a Comment (Log in or register) (8 Comments)
  • prev
  • 1
  • next
by atish505 November 9, 2008 1:32 PM PST
Excellent Piece.

yes cash for bail out can be used to buy equity in tech companies that could yields 10x return for Tax Payers over a period of time like mnay Venture firms. We'd rather use the money this way then bailout those greedy Wall street firms and earth raping companies such as the Detroit Three.
Reply to this comment
by aschwab November 15, 2008 11:40 AM PST
Oh, how right you are. Not only the tech companies, but hundreds of other companies deserve help more than the greedy auto manufacturers.....
by brianjb1965 November 10, 2008 6:02 AM PST
Well, they definitely have the unprofitable operations down, although you'd swear they were trying to become profitable which is a little disconcerting. But I'm getting ahead of myself. Facebook will have to become the unions' b*tch before we can even begin to talk bailout.
Reply to this comment
by November 10, 2008 7:06 AM PST
The big three are reeling from the UAW retiree burden that the non-US auto makers don't have. So we should just put all of those retirees on the street and give the money to Facebook instead? You have to be kidding.
Reply to this comment
by sythara November 10, 2008 7:21 AM PST
How about do not bail anyone out and lower my taxes!
Reply to this comment
by ps_martin November 10, 2008 9:23 AM PST
Is some sort of attempt at sarcasm? I can only assume it is.

If it isn't, you must have surely consumed massive amounts of highly illegal, psychotropic substances. In other words, are you high, man?
Reply to this comment
by Pete Bardo November 10, 2008 10:00 AM PST
Chris, You're kidding, right? I hope....
Reply to this comment
by reddawnz November 10, 2008 10:30 AM PST
These comments suck. This piece is obviously satire. Stop being such idiots.
Reply to this comment
(8 Comments)
  • prev
  • 1
  • next
advertisement

Five New Year's resolutions for Google

Stakes are high as Google attempts to maintain one of the Internet's greatest cash machines while pushing into new and risky markets.
• Android event set for Jan. 5

For eBay sellers, a holiday hamster hangover

The gift frenzy over Zhu Zhu Pets leaves some power sellers feeling like they've just run a marathon--but the steep price tags lead to some impressive profits.

About Technically Incorrect

Chris Matyszczyk brings a fresh and irreverent perspective to the tech world in his CNET blog, Technically Incorrect. He is a member of the CNET Blog Network and is not an employee of CNET.

Add this feed to your online news reader

Technically Incorrect topics

advertisement
advertisement

Inside CNET News

Scroll Left Scroll Right