Linking print and mobile at the New York Times
Michael Zimbalist, vice president of R&D at The New York Times Co., describes how the newspaper company is finding ways to link print and online in the mobile arena.
Beet.tv's Andy Plesser has an interesting interview with Michael Zimbalist, vice president of R&D at The New York Times Co. He describes how the newspaper company is finding ways to link print and online in the mobile arena and how rich annotation of content will lead to more personalized delivery of information and the Semantic Web.
