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March 30, 2008 4:46 PM PDT

Trying to cure blogorrhea

by Dan Farber

The echo chamber of the blogosphere is concerned about too much refactored content and a lack of original thought in the raging river of blog posts flowing into feed readers and Web crawlers (see Techmeme). There are many worse problems in the world than what is sometimes unpleasantly called blogorrhea. You could be a blogger in China dancing around government censorship.

Internet and Web 2.0 technologies have allowed anyone to be a writer, publisher, and pundit just by clicking the publish button. Along with the flood of interesting and insightful content comes the boring and feckless.

(Credit: Matthew Hurst)

It's up to individuals and algorithms to sort out the more useful, value-added content. Hopefully, it floats to the top. You can complain about me-too, derivative content without much value add, but we aren't going to have a priesthood that decides who is allowed to publish. blogorrhea in a democracy is incurable. We should continue to celebrate the blog revolution and vote with our gestures of attention.

Covering the technology industry is similar to covering sports or other topics that have a passionate core of fans. There are teams (companies), players (personalities), games (competing products and services). Tech information moves at fairly high velocity. Blogs that can deliver the play by play and color commentary with accuracy, authority, and speed will be valued by fans. That's what we try to do every day at CNET News.com.

The debate over whether a blogger is a journalist is a dead end. The basic principles of journalism--like fact checking--should be a benchmark for both blogs and so-called mainstream media. Many of the popular technology blogs are staffed by experienced journalists. Many bloggers without formal journalism training have earned their stripes, although some play too loose and fast and don't add enough to move the conversation forward.

Moving the conversation forward is what the blogosphere does best. It starts with an original thought or angle, a scoop of perception, and others add their own perspectives and discoveries to the data pool. You end up with a rich "web" of information and links about a particular item.

Dealing with the blogorrhea factor--the overflow of rather useless contributions to the data pool--is problematic, but don't blame Techmeme or your feed reader. In an ideal world, the crap sinks to the bottom of the pool.

Dan Farber is editor in chief of CBS Interactive News, which includes CBSNews.com and CNET News. He has more than 25 years of experience as an editor and journalist covering technology. E-mail Dan.
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by cvaldes1831 March 30, 2008 7:43 PM PDT
The biggest problem with tech blogs is that Digg users push the detritus to the top. Digg is the mother of blogorrhea.
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by HamishMacEwan March 30, 2008 11:37 PM PDT
Its kind of ironic, your last gig at BTL was one of the RSS feeds (along with TechCrunch, Valleywag and others) that brought my reading to its knees. I could either read published blogs like that, or individuals, but both was just too much.

In the end, feed readers may only be tolerable when you learn to skip over the repetition, ie, not read. Which resonates with social networks to me, in the sense I think you can only survive them by being unsocial in some contexts.

Nice to see the Gang memes, gestures, attention, and "inside baseball."

Differentiating bloggers and journalists may be a dead end, but as noted above, blogging is a broad church when it includes both the individual blogging once or more per day/week/month, with the rivers that flow from the professionals.

Fortunately I get to choose both, all I have to learn is not to even try to read everything...
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by maniac42 March 30, 2008 11:50 PM PDT
"In an ideal world, the crap sinks to the bottom of the pool."

Yes, but under the cesspool theory of management, the really big chunks always rise to the top.
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About Outside the Lines

Dan Farber is the editor in chief of CNET News. He has covered technology for more than two decades, and he previously served as editor in chief of ZDNet, PC Week and MacWeek. Outside the Lines explores the intersection of business and technology.

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