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March 25, 2008 12:58 PM PDT

Microsoft pokes at iPhone developer kit

by Ina Fried
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Ever since the release of the iPhone developer kit, software companies everywhere have been trying to figure out just what they might be able to bring to the device.

The list of interested parties includes Microsoft.

"It's really important for us to understand what we can bring to the iPhone," Tom Gibbons, corporate vice president of Microsoft's Specialized Devices and Applications Group, said in an interview with Fortune. "To the extent that Mac Office customers have functionality that they need in that environment, we're actually in the process of trying to understand that now."

Asked for further comment, a representative for Microsoft's Mac business unit told News.com the company is "excited to see improved and updated products and services for its customers" but had nothing to announce as far as its roadmap.

Microsoft clearly has some priorities to juggle here. The company would most like to compete with the iPhone with its Windows Mobile smartphones (as well as its recent Danger acquisition). But other of the company's initiatives, including Windows Live and Office, would benefit from being ubiquitously available.

The software maker has already said it would like to find a way to get its Silverlight onto the iPhone, and, of course Apple has licensed Microsoft's ActiveSync technology to bring Exchange connectivity to the iPhone.

Here's an interesting question--Would Microsoft want to charge for a version of Office for the iPhone? It could provide some added revenue to the unit, but Microsoft would be forced to hand over 30 percent of the proceeds to its rival.

During her years at CNET News, Ina Fried has changed beats several times, changed genders once, and covered both of the Pirates of Silicon Valley. These days, most of her attention is focused on Microsoft. E-mail Ina.
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Interesting...
by Penguinisto March 25, 2008 1:44 PM PDT
I'm not surprised - the iPhone, in less than 9 months, has beaten Windows Mobile for marketshare (and has done so since its sixth month out).

I don;t see MSFT giving up WM anytime soon (they should, but...) OTOH, I can see them doing their level best to reverse-engineer the unholy crap out of the iPhone SDK to see what they can incorporate. ;)

/P
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iPhone SDK nearly equivalent to Mac OS X "SDK"
by durango4 March 25, 2008 1:59 PM PDT
People seem to not realize that the iPhone SDK is based on
Cocoa. Cocoa is the Apple framework which is what is used for
90%+ of the apps developed for Mac OS X right now. So if they
were going to reverse engineer it they could have been looking
at Cocoa for a very long time by now. The problem with MS is
there is no visionaries that are in power that can make things
happen. They always try and make things way more complicated
and still think adding as many features as possible to a product
makes it a better product.
Apple won't let that happen
by Vegaman_Dan March 25, 2008 3:04 PM PDT
If Apple lets Microsoft give up on Windows Mobile, then you have the whole anti-trust / monopoly issues that you brought up before.

I don't see it happening, but time will tell.
Piffle
by dbargen March 25, 2008 1:56 PM PDT
Yeah, and how many people are taking Silverlight seriously? If
Apple is keeping flash off of the iPhone to increase web
standards compliance, there's no chance in hell that they'd let
some proprietary start up format on it.

As for Office products, if people want to be able to access key
documents for presentation, reference, and text editing, Apple's
got their whole line of IMHO superior apps they could port
directly to work well with this OS X environment.

I see this on par with Java and flash. The creators are saying
they're developing towards the iPhone, but SDK agreements
prohibit their deployment on this platform.

Once again, M$ trying to look like it's covering its bases. This is
all mildly ironic/hilarious seeing how Balmer wrote off the
iPhone as insignificant.
Reply to this comment
Silverlight Seriously...
by a372721 March 25, 2008 2:48 PM PDT
um, how many ppl are taking Silverlight personally??? Pretty much every .NET developer I know. Within 6 months there will be 100x more Silverlight devs than there are Flash devs.

Business will start moving some of their apps to Silverlight vs just straight web since they can use their existing staff for Silverlight where Flash they can't.

Oh, and ppl can develop Silverlight apps for free (VS Express + Silverlight SDK). What's the cost for Flash Dev product (@ $500???)
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Ohnonononoohnononoohohohnonono
by Norseman March 25, 2008 6:48 PM PDT
Please, Lord--don't let this happen!!!!!
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About Beyond Binary

During her years at CNET News, Ina Fried has changed beats several times, changed genders once, and covered both of the Pirates of Silicon Valley. These days, most of her attention is focused on Microsoft.


Beyond Binary is a look at how technology is changing our lives and the people behind all that life-changing stuff, with an extra emphasis on that which emanates from Redmond, Wash.

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