October 12, 2009 6:01 PM PDT

T-Mobile says Sidekick data may yet return

by Ina Fried
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T-Mobile said late on Monday that it may yet be able to recover Sidekick users' information that it had previously thought was lost as part of a massive server failure by Microsoft's Danger subsidiary.

"Recent efforts indicate the prospects of recovering some lost content may now be possible," it said.

(Credit: CNET)

Those who do suffer permanent data loss will get a $100 "customer appreciation card" good toward T-Mobile service or products, the carrier said in a statement.

"For those who fall into this category, details will be sent out in the next 14 days - there is no action needed on the part of these customers," T-Mobile said. "We however remain hopeful that for the majority of our customers, personal content can be recovered."

That marks a significant change in tone. On Saturday, the carrier and Microsoft had warned that any data not on a customer's phone at that point was likely gone forever.

Monday's business day came and went with little public comment from the companies, but apparently efforts to restore data were more fruitful.

T-Mobile did halt sales of the Sidekick as it investigated the issue.

T-Mobile continued to urge customers not to remove the battery on the device, reset the Sidekick or let it run out of power while the company works to restore its servers.

During her years at CNET News, Ina Fried has changed beats several times, changed genders once, and covered both of the Pirates of Silicon Valley. These days, most of her attention is focused on Microsoft. E-mail Ina.
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by troimer October 12, 2009 6:32 PM PDT
This thing woth Microsoft has also affected conent with Xbox Live; the inability to completely download previously purcahased content?! what is going on with this once stellar company?
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by cvaldes1831 October 12, 2009 7:00 PM PDT
Microsoft's share price has tracked the S&P 500 over the past five years.

Google? +300%

Apple? +1000%

I say that Ballmer can talk the talk, but can't walk the walk. As a shareholder of MSFT (as well as AAPL, GOOG, YHOO and others), I am personally disappointed with Microsoft's executive team, starting with the CEO. He is ultimately responsible for the company's execution as Chief Executive Officer. I think the board of directors should remove Ballmer and find someone else.

I have let my feelings known in my recent proxy ballot vote.

The company needs new leadership.
by Mark_Anderson October 13, 2009 4:20 AM PDT
Oh sweet Jesus. Spare us from armchair analysts.

Stock price is determined largely by growth opportunities. Google and Apple have growth opportunities in the search market (for Google) and the mp3/phone market (for Apple). Microsoft dominate their core market, have done for a decade and therefore do not have the same growth opprtunities.

If you want to do a fair comparison you might want to look back to when Microsoft started to dominate the OS and Office Productivity markets but then that would imply you actually know what you're talking about, right?
by QA_Tester October 13, 2009 6:32 PM PDT
Microsoft has plenty opportunity to grow if there was more innovation not only from them but from other companies as well. They still do not dominate in mobile phone market or mp3 player market. There are also opportunities in industry specific software( like finance banking, etc) and back office systems (like finance departments, accounting, HR, etc) Growing in all of those areas can add to both top and bottom line
by Mark_Anderson October 14, 2009 4:57 AM PDT
@QA_Tester

Sure, they could but how much of a difference do you think that would make to their core revenue? The PMP market is OK but it's small in comparison to the OS market. SImilarly, WinMo have a 10% share of the smartphone market so have experieced growth here.

It's not the same as entering a relatively new market and dominating it becoming the entrenched player as Apple did with PMP and Google with Search.
by Perry_Clease October 12, 2009 7:50 PM PDT
I don't have a dog in this fight, but I hope that those affected soon get their data back. Furthermore, I hope they get some way to easily back it up to a local disk.
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by ilovejookie October 12, 2009 11:28 PM PDT
IntelliSync is still down as of Monday, so the Sidekick way to import / export Outlook contacts & info is still unavailable.

T-mobile forums have updated to say "some" customers with "significant" data loss will be sent a $100 T-mobile gift card. I am totally not feeling this. My contract is done in April, they are in danger of losing a loyal customer here.
by AppleSuxLeo October 12, 2009 9:14 PM PDT
Robbie Bach>Ballmer
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by AppleSuxLeo October 12, 2009 9:15 PM PDT
Fire Ballmer !
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by sharmajunior October 12, 2009 9:44 PM PDT
Does personal content include the Phone book? or is it just pictures and other downloads....
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by mikekrause October 13, 2009 8:18 AM PDT
If I were one of the customers who lost their data, $100 doesn't begin to cover the loss. Also, what checkbox do you have check in order to get this $100? Are you signing away your right to pursue damages? Think twice before you take the money.
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by BAKlein October 13, 2009 11:16 AM PDT
This also raises a few questions that I'd like to see addressed on the actual security of the information. The servers and backups failed, but where are the procedures to say whomever's information is out there while attempting to gather everything back won't see its way into the wrong hands. The main server crashed, backup servers crashed, what kind of future lessons will be learned by this. I know other articles speak of how so few failures have occurred in mass information storage on this level, but at some point soon with data erupting at an enormous pace better strategies have to exist than here's $100, we don't have it and hopefully nobody else got it if they caused a system crash.
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by HallieN7 October 15, 2009 8:16 AM PDT
It will be interesting to see how T-Mobile's struggles impact mobile marketing. Will marketers bypass T-Mobile as frustrated customers leave the network?
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About Beyond Binary

During her years at CNET News, Ina Fried has changed beats several times, changed genders once, and covered both of the Pirates of Silicon Valley. These days, most of her attention is focused on Microsoft.


Beyond Binary is a look at how technology is changing our lives and the people behind all that life-changing stuff, with an extra emphasis on that which emanates from Redmond, Wash.

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