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July 10, 2009 3:31 PM PDT

Microsoft aims for Silverlight at end of the tunnel

by Ina Fried

SAN FRANCISCO--By next year, half of all devices connected to the Internet will have Silverlight, says Microsoft's Walid Abu-Hadba.

That will still be just a fraction of the number of phones and computers that have a version of Adobe's Flash, but Abu-Hadba said that it will be enough to really start changing the mindset of those who create content for the Web.

Abu-Hadba

(Credit: Microsoft)

"It's a totally different game," said, Abu-Hadba, who leads Microsoft's developer and platform evangelism efforts. Abu-Hadba noted that Microsoft now has a set of features that can appeal to both those streaming large-scale Web video content, as well as software developers aiming to create programs that run inside of businesses.

His comments came following Microsoft's launch Friday of Silverlight 3, the latest version of its technology for rich media applications. The new version allows for programs that work in and out of the browser, supports up to 1080p streaming, and lets users pause and rewind a live video stream.

One of the areas where Microsoft still has work to do is on the phone side. Microsoft has long talked about offering Silverlight on phones, even hoping to bring it to Apple's iPhone, but today it is not commercially available for any phone.

"It's taken a little bit longer than we would have wanted, absolutely," said Abu-Hadba.

However, Abu-Hadba and fellow developer unit executive Scott Guthrie say that Microsoft has also taken the approach that it wants the Silverlight experience on the phone to match that offered on the PC, as opposed to having different versions as Adobe does with Flash. Also, Guthrie said, the landscape for the phone has changed dramatically, with more phones adding the kind of graphics chips necessary to do hardware-based acceleration.

"We want to make sure people have a 'wow' experience," Guthrie said.

Microsoft is beta testing its phone software for both Android and Windows Mobile and announcements are expected at this fall's Professional Developer Conference in Los Angeles.

"You are going to hear a lot more details about it later this year," Guthrie said. (For more on Guthrie's take on Silverlight 3, check out the video embedded below.)

For his part, Abu-Hadba said he doesn't wonder if Silverlight will be around 10 years from now, but rather whether his rival will. He said that Adobe has committed itself to moving from a design-oriented company to one that aims to offer a general purpose Web platform, something he said the company doesn't have the resources or experiences to make happen.

"I don't believe they have the assets or the organizational structure," he said. "That's what we do for a living at Microsoft."

Abu-Hadba said Adobe would be better off picking a specialty and sticking to it.

"I don't think they will exist in 10 years in the form they are today," he said. It's a bold statement, he agreed, but added how unthinkable it would have been to predict in 2000 that Sun Microsystems would go away.

I'm checking in with Adobe. I'm thinking it might have a somewhat different take on the subject.

During her years at CNET News, Ina Fried has changed beats several times, changed genders once, and covered both of the Pirates of Silicon Valley. These days, most of her attention is focused on Microsoft. E-mail Ina.
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by rmva July 10, 2009 3:48 PM PDT
Out of curiosity, is there a fine at CNET for using really bad puns? When I was in the newspaper business, we had a copy editor who could devise outlandish headlines for almost any story. The never made it into the paper though.
Reply to this comment
by Perry_Clease July 10, 2009 4:03 PM PDT
It is known as the Fark effect, from the taglines on fark.com
by tektaktyks July 10, 2009 4:43 PM PDT
great,1080p streaming,i dunno about you guys,but on my regular "high speed" cable internet connection streaming reg quality vids from netflix could be pain in the neck,when its more traffic like on friday night it would stop from time to time saying "your internet connection has slowed down...rebuffering" or something like that.so how the 1080p is any good for me??
Reply to this comment
by Splashes July 10, 2009 5:48 PM PDT
It has been apparent for many years that Adobe (and Macromedia before it) has not had the resources and/or inclination to correct Flash's basic shortcomings, let alone improve it dramatically.

History also shows that Microsoft's MO is to choose a market, devote immense resources in the creation of a me-too product, go after market share, and when that is achieved, deliberately allow their products to rot while they reallocate resources to the next me-too product.

They both can go to hell. Open standards are the way to go, and the companies that embrace that fact now will be that much further ahead when the MS and Adobe web platforms wither away.
Reply to this comment
by adasha76 July 11, 2009 4:34 AM PDT
Adobe most certainly have been addressing several of Flash's shortcomings. Not all of them, not enough and not always effectively, but they are moving. Witness the open sourcing of the Flex SDK, the opening up of the Flash player spec and inclusion of hardware acceleration in Flash Player 10 as a few examples.

I'm all for open standards and non-reliance on a single vendor and will be the first to accept that using Flash for video delivery is straight up daft. I also wouldn't miss Flash banners and website intros. But for the advanced uses of Flash there is no 'open' (i.e. W3C approved) standard capable of replicating what Flash (or Silverlight) can do. At the same time most people don't care about standards so long as it works. All this frothy proclaiming of HTML 5 being the death of these technologies is nothing more than starry-eyes idealism.
by SeizeCTRL July 11, 2009 1:15 PM PDT
GREAT! When can I expect this wonderful Open Standard of yours to bring streaming video, games and interactive content to my phone?
by jemiller0 July 11, 2009 8:44 PM PDT
The main issue that I have with Flex is it's buggy web services support (SOAP). They really need to fix that.
by mulberrybush July 11, 2009 4:34 AM PDT
'By next year, half of all devices connected to the Internet will have Silverlight, says Microsoft's Walid Abu-Hadba.'

Microsoft's products are already responsible for an overwhelming proportion of virii/worms/trojans/bots 'connected to the internet', and now they are going to foist another potentially massive bundle of security holes on people who blindly click 'yes' when asked to install new software 'Certified by Microsoft' (if they get the option).

Makes me gag. Sort your systems out first boys, and then worry about going head-to-head with Adobe.

In the mean time HTML5 will make your player obsolete.
Reply to this comment
by monkeyfun14 July 11, 2009 9:49 AM PDT
Worms/trojans/bots can be installed on any system.

A true Virus for Vista does not exist as they trigger UAC.

They did fix their systems nice try though troll.
by kojacked July 11, 2009 9:52 AM PDT
Microsoft isn't resposible for the viruses; the writers of the viruses are.

All OS's have bugs and exploits. That's not an excuse for them but if Microsoft (or any other OS vendor) would sit on their hands and not ship it until a product was absolutely perfect would result in another Duke Nukem Forever.
by Hokulea July 11, 2009 1:26 PM PDT
Just about every browser media renderer has had security vulnerabilities. RealPlayer, QuickTime, Flash, and Shockwave have had serious bugs that were exploited. To my knowledge, while Silverlight has had some issues none have been exploited. I think both Silverlight and WPF are both welcome contenders on the playing field. Apple's HTTP adaptive bitrate streaming is also interesting. HTML5 sounds very promising as does H.264. However, what is really needed are open source codecs that rival proprietary ones in performance and put an end to pay to play licensing models.

Microsoft's products are not responsible for malware. People looking to make a quick buck, or those that get some twisted satisfaction from harming others, are the one's who are responsible.

F-Secure recently posted document samples that have been used as bait in targeted phishing attacks. Even savvy users have fallen victim, so it goes far beyond users that "blindly" click yes to installing MS software. Until there is a concerted global effort, including standardized laws that address online criminal activity, malware will just get worse. It amazes me that people still fall victim to the Nigerian scams, but they do.

Vista running IE8 in protected mode is very secure. I consider it to be the most secure option available. Microsoft is actually doing quite well in closing security vulnerabilities in both its OS and applications. Apple has been doing just as bad if not worse than MS regarding time to fix bugs. Check out Secunia, CERT, or the National Vulnerability Database at web.nvd.nist.gov for unresolved issues affecting Apple software. There are also serious Linux server issues. There are no OS's that are immune to hacks. Windows gets hit with the most simply because it has the largest install base by far.
by markosph July 11, 2009 9:15 AM PDT
I found this from TrustedReviews article on the same topic, I thought it was well done. It says silverlight on it, so I will assume it was done in silverlight,.

http://www.iis.net/media/experiencesmoothstreaming
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by lfeldman July 11, 2009 9:59 AM PDT
Microsoft still can't figure out how to write a Silverlight installer that can work without having all the previous components manually uninstalled, but they're going to put Adobe out of business? Perhaps Mr. Abu-Hadba and his team should spend more time on getting their code to work, and less time on boasting. Microsoft would end up with better products, if in fact that's its intent.
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by MatthewFabb July 11, 2009 6:48 PM PDT
"Scott Guthrie say that Microsoft has also taken the approach that it wants the Silverlight experience on the phone to match that offered on the PC, as opposed to having different versions as Adobe does with Flash"

Scott seems to be conveniently ignoring the fact that the upcoming mobile version of Flash Player will have the same functionality as Flash Player 10 for the desktop. Adobe has announced the beta for Android, Symbian, Palm Web OS and Windows Mobile will be out in October at Adobe's big MAX conference. I would be surprised if Scott what his main competitor is doing in the mobile space, but it's better spin to ignore the facts.

Like he mentions Silverlight working in Linux *today*, yet Moonlight the Silverlight Linux port only released their equivalent of Sliverlight 1.0 early this year. The port of Silverlight 2.0 is still in alpha, so any new features for Silverlight 3.0 are certainly not available today.

Funny thing is that while Scott claims that Flash might not be around anymore in 10 years, the video of the interview is displayed in YouTube using Flash, not Silverlight. It's also a bold statement to make when early Silverlight adopters who were previously used as Silverlight showcases, like MLB.com and the New York Times have dropped have dropped Silverlight in favour of Flash and Adobe AIR.
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by magicmaster July 12, 2009 12:54 AM PDT
I would view silverlight as flash-like products which just keep begging me to download and install while I browsed the downloage pages on microsoft.com.
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by YankeePoodle July 12, 2009 2:29 PM PDT
Silverlight is part of Microsoft .net stack. The biggest advantage silverlight has over flash is the army of programmers who use .net for development. Silverlight 3 will slowly gain share and will gain critical mass. If you are using Microsoft asp.net for you website it is an organic extension for you to use Silverlight for the graphical designing parts. It bring completeness, where as previously people have to hunt around for a flash programmer and then plug-in the stuff in to the .net world.
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by betelgeuse68 July 12, 2009 7:02 PM PDT
Excerpt:

"I don't believe they have the assets or the organizational structure," he said. "That's what we do for a living at Microsoft."

------

Right-o. Because we know Adobe is purely a not-for-profit and doesn't make a dime from its software...

-M
Reply to this comment
by wanorris July 15, 2009 10:44 AM PDT
> Right-o. Because we know Adobe is purely a not-for-profit and doesn't make a dime from its software...

Adobe is a company built around tools for design professionals (graphic design, video, etc.), and is the best company in the world in catering to that market. When anyone else -- say, Microsoft -- tries to release products into that market, they have enormous disadvantages relative to Adobe, because Adobe has decades of experience and strong customer relationships.

Adobe has never been a company specializing in tools for professional developers. They don't have the expertise of people like Sun/Oracle's Java group (along with the Eclipse Foundation), and they don't have the expertise Microsoft has in this area.

Maybe this can be overcome, and maybe it can't, but it seems like a valid point on it's face.
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About Beyond Binary

During her years at CNET News, Ina Fried has changed beats several times, changed genders once, and covered both of the Pirates of Silicon Valley. These days, most of her attention is focused on Microsoft.


Beyond Binary is a look at how technology is changing our lives and the people behind all that life-changing stuff, with an extra emphasis on that which emanates from Redmond, Wash.

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