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September 30, 2009 3:00 AM PDT

Ricoh wants to organize your life in the cloud

by Dave Rosenberg
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quanp UI

quanp UI

(Credit: quanp)
Ricoh's visual online storage service--enigmatically called "quanp," (short for quantum paper)--remains an ambitious undertaking. On Wednesday, it's announcing improvements to its Windows client and browser interface as part of its U.S. beta test.

I've covered Ricoh's plans for extending the reach of documents and creating interconnections between devices and the cloud before, and it's nice to see it adding new features quickly. The focus of this current upgrade is connecting tags and visual search to give the average user a lot of power and flexibility to organize and store data online.

But this is just one small step toward an ambitious, expansive goal. quanp wants to be the one core spot online for organizing and storing all your digital info. As people's lives quickly become more and more digitized, this is a natural progression and will be a growing need for computer users everywhere.

According to a Ricoh commissioned poll by marketing research company Research and Development, Inc. the "intention" to use online storage continues to increase, up to 22.3 percent. How do you suppose that compares with U.S. internet users? (Note: someone needs to name this category. "Life Portal"? "Life Aggregator System"?)

A key part of online storage and organization is how you interact with your data. I actually like the quanp interface--though the browser version lags behind the Windows client, which is very popular in Japan.

I have to think they're getting strong feedback from U.S. users that it's browser, browser, browser over here. At any rate, the UI is intuitive and not overly complicated--a nice break from the tired Windows-nested folders paradigm. Odds are you will eventually overload its simplicity and ease-of-use. But they're on to something. Simple is good.

Ultimately, quanp may connect you to some sort of lifecasting service. You can store data on quanp during the day and then easily pull from there to tweet or blog about what is happening. If they add more connections through more devices--mobile is obvious--you really could start to rely on the service.

Incidentally, quanp's kicking off a Twitter contest Wednesday, running through October 6, for a chance to win a new iPod Nano. For more info, see http://www.twitter.com/quanp.

Dave Rosenberg dishes up "Software, Interrupted" with nearly 15 years of technology and marketing experience that spans from Bell Labs to multiple start-up IPOs to open-source enterprise software companies. He is co-founder of MuleSource and currently serves as the general manager of Hardy Way. He is a member of the CNET Blog Network and is not an employee of CNET. Disclosure. You can contact Dave via e-mail at softwareinterrupted@gmail.com or follow him on Twitter @daveofdoom.
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About Software, Interrupted

In "Software, Interrupted," Dave Rosenberg discusses disruption in the software market, as well as the products and services that keep business technology norms in perpetual flux.

With nearly 15 years of technology and marketing experience spanning from Bell Labs to multiple start-up IPOs, Dave co-founded open-source software company MuleSource and now serves as general manager of Hardy Way. He also happens to be a U.S. patent holder and a workaholic. Technology is his best friend and mortal enemy.

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