If you were smart enough not to spend $500-plus on a Blu-ray player during the last year or so, your patience just paid off: Circuit City has the Sony BDP-S300 Blu-ray player for $199.96 shipped (plus sales tax in most states). It's new, not a refurb, with no rebates required.
As you'll see in the video, CNET had mostly good things to say about the BDP-S300, though the complete review dings it for slow load times (true of most Blu-ray players) and lack of Dolby TrueHD decoding (which has been remedied via a firmware update). Although CNET readers rated it 3 stars out of 5, Circuit City buyers gave it 4.2 out of 5.
As the holidays draw nearer, we'll probably start to see a lot more Blu-ray players dip below the $200 mark (where they should have been a year ago). Is this price low enough for you to pull the trigger?