Nintendo's Wii makes an Oscar appearance
During the Academy Awards Sunday night, host Jon Stewart came back from a commercial break playing 'Wii Tennis'
(Credit: Daniel Terdiman/CNET News.com)It was a big night for Hollywood Sunday night, what with the biggest stars and best films being celebrated at the 80th Academy Awards.
But, unexpectedly, it also turned into a big night for Nintendo and its popular Wii video game console.
At one point in the show, as the broadcast came back from commercial, host Jon Stewart appeared on-stage playing tennis on the Wii, with the game displayed on the Oscars' giant screen.
It was a funny moment, and in keeping with Stewart's contemporary wit.
And while Nintendo must have known about it in advance--otherwise, how could the Oscars possibly have gotten ahold of a Wii--I'm sure it was a thrill for the game company's people to see their hit device get a moment in the sun during such a global event.
Daniel Terdiman is a staff writer at CNET News covering games, Net culture, and everything in between. E-mail Daniel. 




With both of these products so prominently displayed, it makes me
wonder if there were some advertising dollars at work...
- Advertising Dollars, not so sure
- by DarekMeridian February 25, 2008 3:22 AM PST
- I am not sure there were advertising dollars in either the appearance of the Wii or the Apple Iphone . Jon was clearly making light of both the wii and the apple iphone during the show.
- Like this Reply to this comment
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(3 Comments)If someone paid for product placement for these devices then they should look into getting their money back.