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January 17, 2008 10:03 AM PST

Violet Blue: Steve Jobs snubbed me

by Daniel Terdiman
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If you want to look at how the personalities of Apple's two co-founders, Steve Jobs and Steve Wozniak, differ, perhaps one way would be to measure their responses when asked to pose for pictures.

Let's start with Woz. Though he claims to have been acutely shy in his early life, these days Woz is a social butterfly. He shows up at tech event after tech event in Silicon Valley, such as the 30th anniversary of Apple, or the 25th anniversary of the Commodore 64, and is almost eager to glad-hand anyone who comes by. Want a picture of you and Woz? Get in line.

Now, let's examine Jobs. Everyone knows he is one of the greatest business and technology visionaries in history. Onstage, say, at Macworld, he has a bright smile and an extremely charismatic and engaging manner. He looks like he'd be fun to talk to. Yet his reputation is for managing by fear and for having little patience for the public.

At Macworld Wednesday, popular technology and sex columnist Violet Blue wrote that she saw Jobs on the show floor and decided to go talk to him.

"I saw that Steve Jobs was just hanging out on the Macworld Expo floor, not in conversation, not talking to anyone, and poking at his iPhone in the middle of the wandering public, so I walked over," Blue wrote on her SFGate.com Open Source Sex blog Thursday. "Thinking a girl--in this case, a fangirl, me--will never get anything if she doesn't ask for it, I lightly touched his arm and said, 'Hi.' He looked at me, and I blushingly asked if it would be OK for me to take a picture with him. I didn't say my name or give credentials or anything else, I was just any girl. He told me curtly, flatly, that I was rude. And turned his back to me."

Moments later, Robert Scoble caught up with Blue and filmed her reaction to the snubbing.

Blue, of course, does not fill in the contextual blanks that might explain whether Jobs was having a bad day, was in the middle of an IM conversation with someone, or anything else. But is anyone really surprised that Jobs would so abruptly snub a fan, even at Macworld? I'm not.

In fact, Jobs is able to maintain his so-called "reality distortion field" in part because he is above us all. We can't engage him in conversation the way we can with Woz. Want to talk to Woz about his favorite video game? Go ask him. Want to ask Jobs a question about, well, anything? Good luck getting through his phalanx of PR people.

You might think that I love to bash Jobs and Apple since I'm writing this. In fact, between my wife and me, we personally have four Macs, two iPods, a couple of AirPorts and, oh, I'm sure there must be more. I had my religious conversion from Windows to Mac nearly four years ago. And I'll be the first to grant that Jobs towers above anyone else in tech when it comes to imagination and understanding what his customers want.

But boy, is the man cold-hearted. What does he expect to happen if he walks the floor at Macworld? He's surrounded by the most fan-boy of the fan-boys. He's going to get approached, swarmed even. If he doesn't want to be, then he shouldn't be on the floor.

Daniel Terdiman is a staff writer at CNET News covering games, Net culture, and everything in between. E-mail Daniel.
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Add a Comment (Log in or register) Showing 1 of 3 pages (90 Comments)
Not to defend Jobs...
by Galaxy5 January 17, 2008 11:07 AM PST
...but he is CEO of two different companies and Blue is a little
out of the mainstream when it comes to appearance.

Like a lot of very focussed people I know here in the valley, he
was probably trying to solve three problems at once when he
'snubbed' her.

Still, if Blue were to walk up and ask to have her picture taken
with me, I'd practically fall over my feet to say yes!
Reply to this comment
out of context?
by amestramgramm January 17, 2008 11:18 AM PST
As you wrote yourself: this might have been totally out of context.
Besides, personally, I would consider such an approach as rude. I
met Mr. Jobs on several occasions (albeit the last time around
1996) and he always responded very nicely and politely. In fact, for
the person of such celebrity status he is very approachable.
Reply to this comment
Give me a break!
by Bertbaby January 17, 2008 11:35 AM PST
This is news? I am damn PC guy and I don't profess fanboy love for Apple but come on! Can't the guy have some me time without some bozo feeling insulted! Maybe he was having a bad connection with his iPhone or something.
Reply to this comment
What is this, Entertainment Tonight?
by R. U. Sirius January 17, 2008 11:36 AM PST
Come on Cnet, let's talk about important issues such as the AT&T filtering, Time Warner setting up a tiered Internet, and other stuff that matters. Who cares if Violet Blue was told she was rude by Steve Jobs? Seriously, there are important issues that are critical to the future of technology and you should be using all your horsepower to cover those intead of wasting resources on tabloid junk.
Reply to this comment
But this is a geek blog
by Daniel Terdiman January 17, 2008 1:01 PM PST
I cover bigger issues as well, but this is a blog devoted to geek-
related issues. And Steve Jobs snubbing Violet Blue on the floor of
Macworld is something I thought the blog's readers would be
interested in. Perhaps not. But Jobs' behavior at his own trade show
is noteworthy, in my mind.
View all 2 replies
Haters: IT'S A BLOG ("web-log")
by shrippyshram January 18, 2008 6:03 AM PST
For the love of gawd: "using all your horsepower." Its a frickin' blog: the prototypical "let me tell you what I think, for no other reason that than I can" medium. You will get nothing but subjective opinion from people boldly putting themselves and those opinions out there. A blog is not a news story, which is intended to put the events and their significance ahead of personal opinion. As such, a blogger gets to talk about whatever the hell he or she wants if, in the judgment of that blogger alone, the subject relates to the theme of the blog -- or even if it doesn't.

So take your condescension elsewhere. You are ruing the internet for the rest of us.
Who would you rather be friends with?
by heavydevelopment January 17, 2008 11:51 AM PST
Woz or Jobs. Well Woz of course because he seems like a nice guy. Who would you rather run Apple. Jobs, no question. Jobs doesn't have to be my pal--just keep coming up with innovative products in a timely manner. Do that and I could care less if he's friendly or not.
Reply to this comment
Is it true?
by Lee in San Diego January 17, 2008 11:55 AM PST
We only have Violet's version of the story and she looks like
someone who likes attention.

Did anyone else witness the incident? I would think that he
would attract quite a number of attendees if he was just
wandering around without Myrmidons to keep the hoi poli at
bay. Also can anyone verify that Steve Jobs actually was on the
floor at MacWorld? Enquiring minds want to know.

Have you all checked out her website http://www.tinynibbles.com/violetblue.html
Reply to this comment
I Was There...
by fshepinc January 17, 2008 1:42 PM PST
...for the keynote, and then went onto the floor(s). (The show
was/is in two separate buildings.) I never saw, nor heard talk of,
Steve Jobs putting in an appearance on the floor. Given that half
the men there were dressed in Steve Jobs drag, I wonder if Violet
simply mistook someone for Uncle Steve.
View reply
Bob Scoble is a trusted blogger
by pmarshall January 18, 2008 7:20 PM PST
It was Robert Scoble who was doing the filming. He's met Jobs on numerous occasions, so I doubt he'd be fooled by a "fake Steve" lookalike. Again, without knowing the context, you have to judge. But I'd be 99.9% sure this was the real SJ.
View reply
Get over it. He obviously made the right decision.
by randarmax January 17, 2008 12:02 PM PST
Thankfully I have now learned that Steve Jobs has some
discernment about who he has his photo taken with. I mean,
c'mon, Violet Blue is a freak of nature who gains recognition for
the perversion of sexuality. Maybe, just maybe, Steve doesn't
want to be associated with that. Maybe he already knew who
Violet Blue was and what she represented. Maybe he's a closet
fan of her site but realizes any association with her - especially a
photo- would be detrimental to everything he has created and
built with Apple's market share to date. Who knows?

So don't take it personally Ms. Blue. Just remember- everybody
has a right not to like someone or be associated with them-
even you.
Reply to this comment
Jobs didn't want to be Lewinski'd
by v1m January 17, 2008 10:52 PM PST
Is it any wonder? And now she's playing the sympathy card. Poor, Violet: back to typing about your vibrator, girl.
get over it.
by xarophti January 20, 2008 12:46 PM PST
but he didn't have to be rude or tell her she was and turn his back. He could have politely declined to have his picture taken with her.
boohoo?
by phattycow January 17, 2008 12:57 PM PST
My first reaction was..."Who the frick is Violet Blue" and my second reaction was "Go cry me a river". I do not own a single Mac (too expensive for me) and i think Steve Jobs is a supreme pric* but i had to register on Cnet for the first time to respond to such a dumb article. If i wanted stupid stuff, i would go to tmz.com, not cnet. Give me a break.
Reply to this comment
OMG
by Thomas, David January 17, 2008 1:19 PM PST
And I haven't written a response in awhile. But this story is just
not hitting any cylinders, and is polluting even baseline of CNets
stories.

LMAO ... just to give a few of you a clue, I decided to google
Violet Blue, and travelled to her official website.
http://www.tinynibbles.com/

After linking to that site, you tell me how NOT having your
picture taken with Violet Blue, can not be considered
discretionary. Given Steve Jobs position, and visibility, his
responsibilities dictate such discretion.
Reply to this comment
Meh
by phattycow January 17, 2008 1:25 PM PST
You might want to mark that site NSFW. It's got nudity of the so popular columnist Violet Blue.
Reality isn't perception
by Pblossom January 17, 2008 1:23 PM PST
Its disappointing he wasn't at least gracious enough to say 'No, Thank You.' Arrogant CEOs can define and organization's culture. If he sets the tone, then its too bad for Apple. Yet another reason I'm a PC gal...
Reply to this comment
What is the truth?
by eaglemania January 17, 2008 1:35 PM PST
There seems to be a lot of supposition here. The facts of the
situation will never come out. So lets get on with some common
sense. If the CEO of a multi-billion dollar company is in a
personal (albeit iPhone) conversation, interrupting him is indeed
rude, even if one of his people did it. He's on the show floor to
evaluate the effectiveness of the presentation, not mingle with
the fans. (And I did indeed see him standing more or less alone
using his iPhone) And MacWorld is not his, or Apple's, show, but
IDG's show. Of course, without Steve/Apple there'd probably be
no MacWorld to speak of by now considering the course Apple
was taking before Steve went back. There's more to life than
this...
Reply to this comment
Steve Jobs Did Not Snub Me
by joebravo January 17, 2008 1:38 PM PST
A while ago, Steve Jobs was at an athletic event for his son. My
family was also in attendance because my son also competed in
the athletic event, but not against Jobs' son. Because my son
took place for his event and was so happy, I walked up to Jobs,
told him my son (age 11) had won his event and asked him if I
could take a picture. Jobs smiled and immediately agreed. Out
came the camera along came my four year old who ran into the
picture at just the right moment for me to catch a great photo of
Jobs and my two kids. I thanked him and that was it. Never met
him before and never spoke to him again.
Reply to this comment
Was Jobs supposed to be impressed?
by sanjayb January 17, 2008 1:41 PM PST
"I didn't say my name or give credentials or anything else, I was just any girl."

I gotta a laugh from this. Was Jobs supposed to be impressed if you had given your credentials? Who do you think you are -- Angela Jolie??

Violet Blue? Never heard of you before today. And I suspect I won't hear from you in the future either.
Reply to this comment
Well maybe we will
by Lee in San Diego January 17, 2008 1:47 PM PST
"Violet Blue? Never heard of you before today. And I suspect I won't
hear from you in the future either."

I never heard of her either, but she is probably getting a lot of
traffic to her website.
Oh Please
by celticbrewer January 17, 2008 1:41 PM PST
"Everyone knows he is one of the greatest business and technology visionaries in history. "

Oh please. In History? Not even in this generation! Is he a smart guy and good business man? Definitely. A visionary? Maybe amongst thousands of other visionaries. The greatest? absolutely not!

But what would expect a mac fanboi to write?
Reply to this comment
Wow!!
by rdlink January 17, 2008 2:12 PM PST
When I read some of the comments to this story it's just scary. Apple makes a few good products, and some pretty overpriced, underdelivering stuff, too.

But the level of defense for this guy, who is widely known to be an introverted, egomaniacal jerk, is quite disturbing.

This guy really is a pied piper, and could lead all of you lemmings right off of a cliff, couldn't he?

Drink the Kool-aid.
Reply to this comment
Jobs snubbed me...
by cefran January 18, 2008 11:18 AM PST
Considering this as a single incident, it sounds crass; but, when you realize how many times each day celebrities get interrupted in what they are doing by individuals wanting to talk to them, often about nothing of interest or importance to them, you can understand their exasperation.

I was photographing for a magazine Sonny Liston in Los Vegas prior to his championship fight with Ali. A group of us, including his wife, were having dinner in the dining room of his hotel. We were being continually interrupted by autograph seekers walking up to our table. Liston, would silently glare at them, reach into his back pocket, remove a pad of pre-printed autographs, tear one off and without comment hand it to the person--then resume eating his dinner.
She has been photographed with Woz
by Lee in San Diego January 17, 2008 2:14 PM PST
See http://www.flickr.com/photos/violetblue/2103177808/
Reply to this comment
Jobs is stupid
by qquidd January 17, 2008 2:31 PM PST
Jobs is no visionary. It is the people at Apple who design stuff not Jobs. Jobs is a regular stupid egomaniac and a show-off.

And Mac-fanboys and fannies are stupider still.
They are like those Christian/Islamic-fundies - Jobs is their Jesus and Allah. Every Macworld time Jobs promises a seat besides him and 72 virgins too! All that airhead comes up with is... "AIR" - and mac-fanboys go jihadi on everyone.

Mac-fanboys and fannies should go drown themselves - lemmings et al.
Reply to this comment
Jobs is Showpony not visionary
by ggrs34 January 17, 2008 10:34 PM PST
Jobs is just a show pony, the only talent he has is to take credit and cash for other peoples work. And apple suckers can't brown nose him enough. They deserve each other.
and arrogant
by developIT January 18, 2008 4:38 AM PST
but Mac fanatics line up to kiss his "you know what"
Jobs was polite to me...
by Alpah Trion January 17, 2008 2:42 PM PST
I saw Jobs walking on the floor of Seybold (I think it was 1998), and
just went up and shook his hand and told him congrats on
returning to Apple. He was very gracious and polite.

Lucas Roebuck
Reply to this comment
Steve Jobs ... "...that would be rude" ?
by iijoanna January 17, 2008 2:45 PM PST
I thought I read on her blog that he said something like "...that would be rude...." Meaning that if he allowed her a photo op then it would be rude to all the others he said no to.

I think this encounter was blown out of proportion for media attention.
Reply to this comment
Any other photos of Jobs at the Expo?
by Lee in San Diego January 17, 2008 3:06 PM PST
If Jobs was actually walking the floor at MacWorld Expo then I
would expect to see more photos of him on the various Mac blogs.
Isn't c|net's Tom Krazit at MacWorld, maybe we should ask him.
Reply to this comment
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About Geek Gestalt

Daniel Terdiman, uniquely positioned to take you into the middle of another side of technology, chronicles his explorations of the "fun beat," from cultural phenomena such as Burning Man to cutting-edge aircraft to game conventions.

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