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March 12, 2008 10:04 PM PDT

Piaggio MP3 Scooter...not your father's Vespa

by Adam Richardson
Piaggio MP3 Scooter

Piaggio MP3 Scooter

(Credit: Popular Mechanics)

I'm loving this Piaggio MP3 scooter that has two wheels on the front. It uses a very trick suspension/steering set up to allow it to lean into angles just like a regular motorbike, though apparently it feels fairly different. The tripod stance also means it stands up by itself at slow speeds and stopped, negating the need for dragging feet for stability or a kick-stand.

The extra width also gives it a lot of presence which should be helpful on busy freeways. There is ample storage space under the front which makes it practical too.

Even though this is from Piaggio, the manufacturer of the original Vespa, the MP3 looks totally different from any other scooter out there, and not just because of the extra wheel. Especially in all-black it looks very menacing and not at all Roman Holiday cute. The front looks like Optimus Prime mated with a Stealth Fighter, and the back looks like a conventional scooter on steroids.

All that and it gets over 60mpg.

This is a great example of a storied company with iconic products in its past not being afraid to experiment and seek out new styles and new customers.

Adam Richardson is the director of product strategy at Frog Design, where he guides strategy engagements for Frog's international roster of clients, envisioning and creating new products, consumer electronics, and digital experiences. Adam combines a background in industrial design, interaction design, and sociology, and he spends most of his time on convergent designs that combine hardware, software, service, brand, and retail. He writes and speaks extensively on design, business, culture, and technology, and he runs his own Richardsona blog. Adam is a member of the CNET Blog Network and is not an employee of CNET.
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Add a Comment (Log in or register) (4 Comments)
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by akhanna111 March 13, 2008 10:15 AM PDT
first .. how much .. i want one !!!
Reply to this comment
by microKOAT March 13, 2008 10:26 AM PDT
Between $7200 & $9000 - I want one, too...
by ejevo March 13, 2008 7:50 PM PDT
And if you're hetero, the you go with this...

http://spyder.brp.com/
Reply to this comment
by 1drum May 13, 2008 11:03 PM PDT
I took a demo ride of the spyder and was disappointed by how different it handled compared to a two wheeler. The MP3 appears to be superior technology; no matter what your orientation.
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About Matter/Anti-Matter

Tim Leberecht and Adam Richardson both work for Frog Design, a consulting firm specialized in designing innovative products and services for Fortune 500 clients. On the Matter / Anti-Matter blog, they engage in a debate around questions they face day-to-day in their work, using convergence/divergence as a lens through which to look at the pressing issues in business, culture, and technology. What makes a successful convergent product or a successful divergent innovation? Is convergence a myth that users don't really care about, or is the current state of convergence just not satisfying enough for them to embrace? How much divergence of innovation is good, and when does it just become confusing? How do you stay on top of people's ever changing needs and wants?

They are members of the CNET Blog Network and are not employees of CNET.

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