August 22, 2007 2:49 PM PDT

Nikon gets the Flickr bug

by Stephen Shankland
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Camera makers long have sponsored workshops, camera clubs and other activities to try to nurture new generations of camera buffs with time and money to spend on a hobby. Now Nikon is adapting the principle to one of Flickr, the social-networking, photo-sharing powerhouse.

Nikon is sponsoring educational activities at Flickr.

Nikon is sponsoring educational activities at Flickr.

(Credit: Flickr)

Flickr on Wednesday announced Nikon's sponsorship of a Flickr site, the Nikon Digital Learning Center. The site provides online tips and tutorials and lets photographers chat live with pro shooters Rosanne Pennella and Cliff Mautner as well as Nikon School instructors Reed Hoffman and Bill Durrence.

The Nikon effort grafts onto Flickr social-networking tools such as discussion groups, some sponsored by Nikon. In addition, Nikon's Coolpix S50c compact camera can upload photos directly to Flickr.

Stephen Shankland writes about a wide range of technology and products, but has a particular focus on browsers and digital photography. He joined CNET News in 1998 and since then also has covered Google, Yahoo, servers, supercomputing, Linux and open-source software, and science. E-mail Stephen, or follow him on Twitter at http://www.twitter.com/stshank.
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About Underexposed

This blog sheds light on digital photography subjects such as cameras, photo editing, and Web sites. Shankland joined CNET News in 1998 after a five-year stint as a science writer. He's a lab rat who grew up in Los Alamos, N.M., and graduated from Harvard.

Contact Stephen at Stephen.Shankland@cnet.com

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