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July 9, 2008 4:19 PM PDT

Forbes: iPhone App Store could launch Thursday

by Tom Krazit

Super Monkey Ball? Tomorrow?

(Credit: James Martin/CNET News)

Apple may be launching its iPhone App Store a day earlier than expected, because the sun never sets on the iPhone empire.

Forbes is reporting that Apple will launch the App Store--the delivery vehicle for third-party iPhone applications--at 9 a.m. PDT on Thursday, which happens to coincide with midnight New Zealand time Friday, where the iPhone 3G will make its worldwide debut. The App Store will be preinstalled on every iPhone 3G, but it will also be available as a download for owners of the current iPhone.

That means that some third-party iPhone applications could be ready to arrive as early as tomorrow afternoon, giving those waiting in line for the iPhone 3G a chance to practice Sega's Super Monkey Ball while killing time. Apple had previously said the App Store wasn't coming until July 11th, but to be fair, it didn't specify the time zone it meant.

Tom Krazit writes about the ever-expanding world of Internet search, including Google, Yahoo, online advertising, and portals, as well as the evolution of mobile computing. He has written about traditional PC companies, chip manufacturers, and mobile computers, spending the last three years covering Apple. E-mail Tom.
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by turoa76 July 9, 2008 4:51 PM PDT
Sadly, due to the (worlds most expensive) plan pricing of iPhones in NZ people who buy these are now going to be ridiculed: "You're paying what? What a sucker/idiot/rich b*stard/sap/etc" rather than lauded. Owning an iPhone in NZ will now become a secret fetish. Shame.
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by kool_skatkat July 9, 2008 11:33 PM PDT
Is that how NZ people react? If you can afford something, you're made fun of? mmmm...
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by JadedGamer July 10, 2008 2:43 AM PDT
I imagine New Zealand as a country where people in Fiat Puntos point laughing at people in BMWs... :)

If product A is more expensive than product B does not mean people should always choose product B. Heck, some items even sell because they are expensive! (Who for instance really needs jewelry?)
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by zintin July 10, 2008 4:45 AM PDT
The App Store is live now! Check it out: http://phobos.apple.com/WebObjects/MZStore.woa/wa/viewSoftware?id=284259489&mt=8
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