May 6, 2008 4:00 AM PDT

Readers reveal their iPod habits, desires

by Tom Krazit
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Very few people have sat out the iPod revolution.

At least, very few people who read CNET News.com and took the time to answer a poll about iPods, that is. Last week we asked readers to participate in an iPod survey to help inform a separate story on the future of the iPod, which ran over here.

A few disclaimers: this survey was not sanctioned by The Official Group That Makes Surveys Officious, and should not be viewed as a competitor to data complied by professional survey companies or market research firms. I think it is more representative of CNET News.com readers than the general public, meaning that I think we drew from a group more enthusiastic about technology than the average consumer. And 83 percent of the responses came from U.S. computers.

There were many interesting tidbits, some of which I discussed in the other story, and some of which didn't quite fit in with that piece. Here's a look, and I'll also put down my answers:

Click for chart
Credit: Susan Dove/CNET News.com

The majority of people who responded to the poll were conservative iPod buyers. I myself have owned two, an iPod Mini and an iPod Nano. I was a little surprised by this, especially given the results of the next question. Just 341 people claim to have never owned an iPod, and that 8 percent figure was consistent throughout the survey.

Click for chart
Credit: Susan Dove/CNET News.com

This says to me that people are holding onto their iPods longer than I would have assumed. There have been lots of iPod revisions since 2003 and 2004, including the Nano and video iPods most notably. Perhaps the 2003-2004 respondents have had two iPods, and the 2005-2006 respondents have had one? My first iPod arrived for Christmas 2004.

Click for chart
Click for chart
Credit: Susan Dove/CNET News.com

These two charts suggest that most people's iPods have sent out to pasture, rather than dying on the battlefield. But it still seems high to me, although it didn't have much of an impact on people's perception of the iPod: 84 percent said they'd buy another one. For the record, I've never had any problems with either iPod I've owned.

Other results
On the subject of other MP3 player companies, 36 percent claimed to have never owned anything but an iPod. Creative and Rio ranked first and second among the other manufacturers, although "Other" was tied with Creative, suggesting I forgot someone notable. I owned a Rio before buying my first iPod.

We had more Mac users respond to the survey than Windows users, which surprised me a bit. Forty-nine percent of respondents used a Mac to manage their iPod, compared with 41 percent of respondents who used Windows. And of those who own both an iPod and a Mac, 36 percent said they bought the Mac first, throwing a bit of a wrench into the halo theory. I use my Mac, obtained after my iPod, to manage my player.

Finally, 43 percent of respondents said they aren't considering another MP3 player company. But of the 57 percent who said they would consider another company, Microsoft's Zune topped the list, followed closely by Creative and Sony.

Tom Krazit writes about the ever-expanding world of Internet search, including Google, Yahoo, online advertising, and portals, as well as the evolution of mobile computing. He has written about traditional PC companies, chip manufacturers, and mobile computers, spending the last three years covering Apple. E-mail Tom.
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My wishlist.
by inachu May 6, 2008 5:14 AM PDT
My wish list for the ipod.
I would like the nano itself be water proof.
Built in Radio.
More games for the nano to download via itunes.
More colors!
Reply to this comment
my wish list
by kai6novice May 6, 2008 7:45 AM PDT
ipod shuffle with 6Gb-8Gb flash, bluetooth build-in, FM/AM, and an enlarged battery, so i don't need to recharge it for weeks. (2-3 weeks)
Reply to this comment
My wish list...
by Heebee Jeebies May 6, 2008 8:30 AM PDT
iPod with...

Touch Screen.
SD and CF Memory Slots for Downloading Digital Camera Photos and Digital Camcorder (Flash Memory) Video.
30 to 80GB hard drive.
Built-in GPS and Mapping using SirStar III GPS Chip.
AM/FM/satellite Radio
Power for one week without having to charge.
All of the features of the iPhone, without the phone.

Robert
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Wish List
by madiny May 6, 2008 10:49 AM PDT
I wish my Ipod would work for more than 2 years at a time. The Apple store told me "all hard drives have a 100% failure rate." Wow, thanks genious bar, so do people and everything else in the universe. It's just does it fail in 1 year or 90 years. We need cheaper and bigger flash drives ASAP.
My Wishlist --
by UK135 May 6, 2008 10:47 AM PDT
I would like to see the following things:

Stereo Bluetooth
DRM free iTunes
Flash Memory Slots
Replacable Battery

Of course, I figure that we will see pigs fly before we see any of those things. If it weren't for the DRM I would have bought a player that had those things already.
Reply to this comment
ipod does have replaceable battery
by BigGuns149 May 6, 2008 12:39 PM PDT
AFAIK EVERY generation of iPod has had a user replaceable battery. Fry's has sold ipod batteries for years and there are numerous online vendors that sell ipod batteries. The battery could be easier to replace, but to say that it isn't user replaceable is a dubious claim.
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