Apple will unveil the next incarnation of the iPhone on its corporate campus in Cupertino, Calif., instead of in San Francisco, All Things Digital is reporting.
Citing unnamed sources, ATD's John Paczkowski says the October 4 event will go down at Apple's Town Hall Auditorium and that it's not clear why the change is being made this time around.
Could it be, Paczkowski wonders, that setting the final date was too fluid a proposition to make it practical for Apple to book one of its usual venues in advance? Perhaps the venues were already taken, or maybe Apple simply wanted a more intimate setting, he adds.
In any case, the news, if true, helps support ATD's earlier report of the actual October 4 date--CNET's Josh Lowensohn has noted that Apple's usual product-launch venues, Yerba Buena Center for the Arts and the Moscone Center, both in San Francisco, are reserved that week as part of Oracle's OracleWorld confab.