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October 8, 2009 4:12 PM PDT

iPhone tops J.D. Power list for consumer and business users

by Jim Dalrymple
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Apple's iPhone is still king of the smartphone hill.

(Credit: Apple)

J.D. Power and Associates on Thursday released the results of its 2009 Wireless Consumer Smartphone Customer Satisfaction Study and the 2009 Wireless Business Smartphone Satisfaction Study. It may not surprise you to learn that Apple topped the list for satisfaction among consumers, but the iPhone is also the No. 1 pick among business users, too.

The factors determining satisfaction for business users (in order of importance) are ease of operation (29 percent); operating system (23 percent); physical design (21 percent); features (16 percent); and battery function (11 percent).

Apple scored 803 out of a possible 1,000 points among business users in the survey. Research in Motion's BlackBerry finished in second place in the business category, with a score of 724.

The factors and how they were weighted differed for the consumer and business surveys. Factors used to determine satisfaction for consumers were ease of operation (which accounted for 30 percent of the score), operating system (22 percent), features (21 percent), physical design (18 percent), and battery function (9 percent).

J.D. Power said Apple came in first with consumers, scoring 811 out of a possible 1,000. LG came in second with 776, and the BlackBerry took the third spot with 724.

While the company didn't give specific numbers, J.D. Power said the iPhone performed "particularly well in ease of operation, operating system, features, and physical design."

Overall, consumer satisfaction with smartphones has gone up 23 points out of 1,000 from a year ago, while business users report an increase of 43 points during the same time.

Jim Dalrymple has followed Apple and the Mac industry for the last 15 years, first as part of MacCentral and then in various positions at Macworld. A guitar player for 20 years, Jim also writes about the professional audio market, examining the best ways to write and record songs on a Macintosh with Logic Pro and Pro Tools. Jim is a member of the CNET Blog Network and is not an employee of CNET.
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by Gold_Storm_Mac October 8, 2009 4:26 PM PDT
not a big surprise.
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by slapppy October 8, 2009 10:19 PM PDT
Despite the FUD from BB & WinMO fanbois, the iPhone truly is way ahead of the competition.
by eeemang October 9, 2009 5:15 PM PDT
all these comments are BS; why does JD Powers exist and who knows anything about them anyway?
huhh???

?? anyone know??; all these artilcles about JD just repeat the JD press releases no matter what the item or service or firm is that JD talks about...who are they???
JD this and JD that: that JD is laughing all the way every day to the bank...
by Gold_Storm_Mac October 8, 2009 4:59 PM PDT
they also won this award last time. this is consistency. gradually business users will start putting down their blackberries.
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by ausernamenoonehaschosen October 8, 2009 5:17 PM PDT
Odd, I was expecting more Apple hating (MS loving) trolls to chime in here. Guess they're staying in their caves more now that it's getting colder out, or perhaps it's getting to the point where the truth is undeniable.
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by Perry_Clease October 8, 2009 5:27 PM PDT
It is dinner time :)

The iPhone is great, the AT&T service may or may not be depending on your location.
by Gold_Storm_Mac October 8, 2009 7:07 PM PDT
yea, where r all the ms shills,
by ca5ter October 8, 2009 7:41 PM PDT
All the MS lovers are standing in line for Windows 7 or on hold with tech support.
Reply to this comment
by Constable Odo October 8, 2009 8:01 PM PDT
Where's HTC, the reigning WinMo championer whose smartphones are supposed to be 10X better than the iPhone?
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by SkateNY October 8, 2009 10:32 PM PDT
The MS acolytes are running out of steam.

CEO Steve Ballmer acknowledged several times over the past few months that each new iteration of Windows during his tenure has not lived up to expectations and/or hype. The stock has failed, and the company has foundered. How do you support a CEO who tells you that we could have done more with all the resources we have, but didn't?

The iPhone made a big splash in the beginning, and continues to do so. Yet there are those who choose to either dismiss or ignore reality. Mr. Ballmer said as much.

How does one explain this?
Reply to this comment
by SkateNY October 8, 2009 10:49 PM PDT
Just look at the ROI for Apple and MSFT for the past year...the past five years...the past ten years. How does one explain this?
by Mark_Anderson October 9, 2009 4:38 AM PDT
Growth into markets asanyone with a brain would tell you. Difficult for MS to do this as they utterly dominate their core markets. How do you growen you already own 90% of the market you're in? That's why stock price comparisons between Apple and MS are stupid - Apple have potential for growth whcih drives the price, MS do not.

Of course, MS could try to get into other markets but that's difficult. The Xbox looks the most promising venture so far but it's got a lot of sunk cost to overcome. It should also be noted that if Apple's growth slows its stock will flatline too.
by SkateNY October 8, 2009 10:42 PM PDT
Look at the ROI for the past year...or the past 5 years...or the past 10 years.

What's going on?
Reply to this comment
by Mark_Anderson October 9, 2009 4:34 AM PDT
WinMo is, frankly, a joke. If it wasn't for the skinning HTC and Samsung do it wold be even more so.

These surveys are nice although, since they're US only, the miss the 800lb gorilla in the room - Nokia. That said, the iPhone is an excellent phone and deserves the top spot here.

The only question I would ask from the business point of view is this "How many iPhone owners were sampled and how many Blackberry owners?" Also the battery life for the iPhone is a bit worying for a business user - this makes me think it isn't that widespread as a corporate platform.

Still, no doubting its popularity. It's a great device.
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by Chao_Sama October 9, 2009 11:55 AM PDT
Samsung was pretty low on the list....
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