June 10, 2008 6:36 AM PDT

McCracken gets cranking on Federated Media's Technologizer

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A month after announcing his resignation from PC World magazine, tech journalism veteran Harry McCracken has announced a new venture: Technologizer, an online destination for general technology news and analysis.

John Battelle, founder, Federated Media Publishing

(Credit: Courtesy of John Battelle)

The new site will be launched later this summer in conjunction with advertising start-up Federated Media Publishing; founder John Battelle is himself a veteran of the tech press, having co-founded Wired magazine and founded The Industry Standard in the 1990s.

Federated will also work to develop the site, in addition to providing ads, much as it did for Boing Boing Gadgets and Webb Alert. Technologizer will join the company's "Tech Federation" division alongside blog powerhouses such as TechCrunch and GigaOM.

Caroline McCarthy, a CNET News staff writer, is a downtown Manhattanite happily addicted to social-media tools and restaurant blogs. Her pre-CNET resume includes interning at an IT security firm and brewing cappuccinos. E-mail Caroline.

Topics:: News

Tags:: Federated Media,; PC World,; Harry McCracken,; John Battelle,; media,; publishing,; Technologizer

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About The Social

CNET News' Caroline McCarthy is a downtown Manhattanite who believes that, despite popular opinion, the Web can actually help your social life. She's happily addicted to fun social-media tools from Twitter to Yelp to Facebook, sends an inordinate number of text messages, and has a tendency to waste time at the office reading restaurant blogs. Here, she explores all facets of the Web's gregarious side, as well as the unique tech culture in her home city of New York. (Don't call it Silicon Alley.)

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