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June 9, 2008 9:53 PM PDT

Surprise! Stewart and Colbert have come to Hulu

by Caroline McCarthy

Yaaaay! Stephen Colbert on Hulu!

(Credit: Comedy Central)

This post was updated at 11:01 AM PT on Tuesday to clarify wording: television content from Viacom is almost exclusively handled by MTV Networks.

In an unexpected move, video site Hulu will be getting some political loudmouths just in time for the 2008 presidential election: Comedy Central's late-night personalities Jon Stewart of The Daily Show With Jon Stewart and Stephen Colbert of The Colbert Report.

We had to check and make sure the press release wasn't a joke, but there are indeed full episodes from both programs available. It comes as somewhat of a surprise, considering Comedy Central parent company Viacom has not officially signed on to Hulu, which launched as a joint venture between NBC Universal and News Corp. and does not yet have any other major networks on board.

But on the other hand, MTV Networks, the Viacom division that encompasses Comedy Central, has made some distribution deals, and both Stewart and Colbert were already available on the Web in one form or another. And Viacom had already made select content available to Hulu rival Joost, but now that the Joost hype has faded completely, experimenting with Hulu's ad-supported distribution seems logical. Making the popular Comedy Central talk shows available could be the media conglomerate's way of dipping a toe in the water.

Additionally, later in June Hulu will start to add select programs from PBS: Nova, Carrier, Scientific American Frontiers, Wired Science, and potentially others.

This bring's Hulu's count of programming content partners up to more than 70.

Caroline McCarthy, a CNET News staff writer, is a downtown Manhattanite happily addicted to social-media tools and restaurant blogs. Her pre-CNET resume includes interning at an IT security firm and brewing cappuccinos. E-mail Caroline.
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by mbridge June 9, 2008 11:18 PM PDT
Bringing the Colbert Report and the Jon Stewart show to Hulu was a great move. It's about time Comedy Central shied away from it's online home. The site was cumbersome and getting a bit outdated. Hulu.com on the other hand has one of the cleanest user interfaces on the web today. In fact people at Hulut told us other sites are starting to copy their design and ui. Of course without their content, now including the Colbert Report, people can copy their design all they want. Users should continue to flock to this site for its ease of use and extensive show library.

On a side note: Hulu still does not have full length movies. If Hulu ever does acquire movies they would put a lot of fear into some of the current online companies who base their models on pay-per-play viewing. One can only guess if and when this will happen.

MBridge, LLC
www.MBridge.com
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by techfan_08 June 10, 2008 11:22 AM PDT
soooo stoked! I love me the hulu!
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by colbertcon June 17, 2008 4:10 PM PDT
As a major fan of the show, I wonder how much of the revenue from ad supported streaming the writers will see.... I walked the picket line with these guys and, I have a feeling they are gonna get screwed. Also, access is blocked to viewers from Canada. way to go.
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About The Social

CNET News' Caroline McCarthy is a downtown Manhattanite who believes that, despite popular opinion, the Web can actually help your social life. She's happily addicted to fun social-media tools from Twitter to Yelp to Facebook, sends an inordinate number of text messages, and has a tendency to waste time at the office reading restaurant blogs. Here, she explores all facets of the Web's gregarious side, as well as the unique tech culture in her home city of New York. (Don't call it Silicon Alley.)

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