Confirmed: Mister Wong acquires Lifestream.fm
It's gossip no more: as rumored, Germany-based social-bookmarking site Mister Wong has acquired the social-media feed aggregator Lifestream.fm for an undisclosed amount. The news was originally reported on digital-media blog Mashable.
Mister Wong previously acquired Websnapr and Pixer.us, which were both created by Lifestream.fm founder Juan Xavier Larea.
Technology from Lifestream will likely be integrated into Mister Wong user profiles so that members can pull in feeds from their social-networking accounts across the Web.
"Mister Wong is 100 percent based on RSS, and we thought that (Lifestream) is a great extension for our user profiles, for example," Mister Wong spokesman Christian Clawien said in a Wednesday interview with CNET News.com. "With Lifestream, we have the possibility to integrate even more digital activities around these bookmarks, so this could be a very interesting combination."
For Mister Wong, which Clawien said has greater reach in Germany than Yahoo-owned bookmarking giant Delicious, this was also a way to get a stake in the trendy "lifestreaming" market. "We've done this acquisition very quickly, because in Germany, other sites emerging at the moment also take part in this field of 'lifestreaming' features," Clawien explained.
Caroline McCarthy, a CNET News staff writer, is a downtown Manhattanite happily addicted to social-media tools and restaurant blogs. Her pre-CNET resume includes interning at an IT security firm and brewing cappuccinos. E-mail Caroline.
