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April 29, 2008 1:58 PM PDT

Rumor: Social bookmarking site Mister Wong acquires Lifestream.fm?

by Caroline McCarthy
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So maybe today's social-media M&A gossip of the day involves two moderately-to-extremely minor players in the space, but hey, we can't always have juicy Facebook news. Mashable reported Tuesday that Mister Wong, a social bookmarking service, has acquired Lifestream.fm, a small social site that (as its name would suggest) aggregates data from multiple social-networking accounts into a single "lifestream."

No background is provided other than the report that the acquisition was made for an undisclosed amount.

Mister Wong, a European site, is a sort of cross between Delicious and StumbleUpon, generating recommendations based on the bookmarks a user has flagged. As the puzzled Mashable writer points out, there doesn't seem to be an immediate correlation between the two that would explain an acquisition.

Representatives from Mister Wong were not immediately available for comment.

Caroline McCarthy, a CNET News staff writer, is a downtown Manhattanite happily addicted to social-media tools and restaurant blogs. Her pre-CNET resume includes interning at an IT security firm and brewing cappuccinos. E-mail Caroline.
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About The Social

CNET News' Caroline McCarthy is a downtown Manhattanite who believes that, despite popular opinion, the Web can actually help your social life. She's happily addicted to fun social-media tools from Twitter to Yelp to Facebook, sends an inordinate number of text messages, and has a tendency to waste time at the office reading restaurant blogs. Here, she explores all facets of the Web's gregarious side, as well as the unique tech culture in her home city of New York. (Don't call it Silicon Alley.)

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