February 11, 2008 9:10 AM PST
How we know who's really won the format war: The Blu-ray makeup line
(Credit:
Cargo Cosmetics)
HD DVD, just in case you didn't get the word, you're toast. The cosmetics industry says so, and would like to blow you a high-definition kiss goodbye. Mwah.
Well, sort of. Cargo Cosmetics has launched a new line called Blu_ray, designed for makeup artists who need to adapt to high-definition cameras. Design blog Notcot notes that it's marketed toward filming, photography, bridal makeup jobs, and other occurrences where high technology means that the camera really doesn't lie--those HD cameras can highlight any flaw.
In case you were wondering, it's able to skirt copyright regulations by calling itself Blu_ray rather than Blu-ray.
Caroline McCarthy, a CNET News staff writer, is a downtown Manhattanite happily addicted to social-media tools and restaurant blogs. Her pre-CNET resume includes interning at an IT security firm and brewing cappuccinos. E-mail Caroline. 
